Write on the front:
When it comes to domestic mid-range cars, many people will think of classic models such as Camry, Accord, Passat, Teana, etc. In fact, mid-range cars also have an unavoidable keyword: Maiteng. Since the first generation Maiteng B1 came out in 1973, after many generations of changes and advancements, Maiteng has developed 9 generations, and the launch of the B9 model also heralds Maiteng entering a new era of mid-range and high-end sedans leading smart driving.
A new generation of Maiteng is listed, 179,900, and TA stands for it
On July 9, the launch event of the new generation of Maiteng was held at the FAW-Volkswagen base in Changchun. From the first generation of Maiteng B1 in 1973 to the new generation of Maiteng B9, the on-site vehicle transition seemed to let us travel through the time and space tunnel together and witness this generation of classic cars with a history of more than 50 years.
The new generation of Maiteng launched three models this time, providing 1.5T EVO2 and 2.0T high-power power models. The official sales guide price is 17.99-24 6,900 yuan. In addition to the surprising price, the new car also launched a series of car purchase policies. For the first batch of new generation Maiteng owners, four gifts including "Super Equipment Gift", "Insurance Worry-free Gift", "Car Worry-free Gift" and "Traffic Worry-free Gift" were launched. In addition to the four gifts, you can also enjoy financial discounts, replacement subsidies, and regular customers’ additional purchase rights and other car purchase rights.
Not only that, at the new car conference site, FAW-Volkswagen also launched the "public model" for its mid-to-high-end fuel cars, Maiteng 2 million public model official guide price starts from 174,900 yuan, CC public model official guide price starts from 224,900 yuan, CC hunting public model official guide price starts from 231,900 yuan.
Such preferential policies are also based on FAW-Volkswagen officially becoming the first domestic car brand to reach the production scale of 28 million cars. FAW-Volkswagen has been cultivating the best feedback to users in the Chinese market for 33 years.
What pushed the new car launch scene to another height was the appearance of brand ambassador Zhao Youting on the scene. His positive and enterprising attitude, taking excellence as a habit on the road to pursuit of goals and success, also made Zhao Youting a realistic portrayal of the new generation of Maiteng spirit. Zhao Youting’s impression and evaluation of the new generation of Maiteng let us know why the outstanding elites of "rational and enterprising" would firmly choose Maiteng. After entering the Chinese market for 17 years, Maiteng has gained 2.51 million owners, which shows the charm of this German classic mid-to-high-end car.
Towards the future classic design, love at a glance
The new generation of Maiteng adopts the design concept of "Timeless", and the front and rear of the new car use through-type LED light strips. It is worth mentioning that the new car logo can be lit, and the recognition is very high after lighting. The new car also has the only intelligent matrix headlights in the same class, which supports follow-up steering in curves and can realize automatic adjustment of high beams. The through-type tail lights are highly recognizable under the blessing of three comet effect animations.
Design styles such as minimalism, light luxury, and technology will directly remind people of today’s new car-making forces, which undoubtedly also shines their gaze on the post-90s or even post-00s. New car designs can be said to be loved at a glance.
Leapfrogging luxury second row is another plus
As a classic mid-range car, the new generation of Maiteng body size is 4990 * 1854 * 1487mm, and the wheelbase reaches 2871mm. This body size not only allows the driver and occupants to experience better in the interior space, but also provides a wider ride space for the second-row passengers. Whether it is legs, knees or head, there is a good wide ride space.
In many details of the evolution, the new generation of Maiteng is very attentive, such as the improvement of the three-dimensional and wrapping feeling of the seat, making full use of ergonomics, the second row of seats provides electric adjustment, internal suction ventilation, heating and 9 kinds of personalized massage functions, and even provides cloud-feeling pillows, which has invested a lot of energy in ride comfort. Maiteng is equipped with three-zone automatic air conditioning, and also provides a one-button hand warmer and foot warmer function, which is very considerate.
The new car offers a leapfrog luxury second row, which comprehensively enhances the exclusive and comfortable riding experience of the second row through the ultimate rear row design ingenuity, and also highlights the new car’s respect for a high-quality lifestyle.
The new generation of Maiteng is based on the MQB-B platform. The whole system is equipped with front McPherson independent suspension and rear multi-link independent suspension, and the vibration damping has been continuously optimized, so that the vibration is reduced by 25% under conditions such as speed bumps, and the comfort is greatly improved. By optimizing the body structure through noise filtering, the NVH performance is also greatly improved. The 14-speaker Harmanka audio in the whole car is also a configuration that pursues comfort.
Intelligent technology is safe, and a new generation of Maiteng is willing to invest
The new generation of Maiteng is also willing to invest in the safety of intelligent technology. The powerful Moments blessing allows it to lead the fuel vehicle of the same level, and cooperate with DJI, Qualcomm, iFLYTEK, Huawei, etc. in intelligence to achieve the global evolution of "hardware + software" and align with products in the new energy market. For example, the new car adopts a new electrical architecture, supports 282 new expansion functions, and Linux + Android’s "dual-brain architecture", which maximizes the smooth operation and efficient response of the intelligence system.
The main driver of the new car adopts a 10.25-inch full-LCD combination instrument, and is matched with a 7.11-inch HUD head-up display, which not only realizes multi-screen linkage, but also realizes seamless connection of AR real scenes. The 15-inch 2K high-resolution central control large screen and the co-pilot fully fit the screen make daily practicality more convenient, and the sense of technology is also instantly improved.
With the powerful computing power of the 8155 car-grade chip, the car and machine are practical and smoother. iFLYTEK Avatar voice assistant can easily complete lane-level navigation, entertainment, car condition, in-car functions and other operations. Not only that, Avatar can also have multiple rounds of dialogue within 20 seconds, and accurately identify dialects in various places, responding quickly and communicating smoothly.
The new car is equipped with the L2 + level IQ. Pilot intelligent driving assistance system, with 0-130km/h full-speed autonomous driving technology. DJI Intelligent Driving System IQ. Pilot is the first complete high-end intelligent driving product in China to obtain functional safety product certification, making the driver experience more relaxed and safe.
The new car is equipped with Huawei 5G-V2X communication hardware for the first time in the same class, which can realize short-range direct communication function. Emergency Assist 3.0 emergency assistance system has also achieved a number of safety configurations such as KA intersection assistance, ABA turning assistance, roll protection, anti-drilling rear, double preload and double force limit active seat belts.
Safely willing to invest, the new generation of Maiteng adopts a cage-type body structure, with high-strength steel accounting for up to 81% and thermoformed parts accounting for 28%. The use of high-strength steel in a high proportion greatly enhances the rigidity of the vehicle body, so that the control and safety are perfectly balanced. For the first time, the new generation of Maiteng is equipped with a central airbag, which not only prevents the driver from colliding with the co-driver, but also prevents the driver from hitting the passenger seat and invading the door panel.
In terms of durability, the total mileage of the new car road test test reached 7.10 million kilometers, including 4.80 million kilometers of durability test 1.50 million kilometers of road adaptability test and 800,000 kilometers of quality assurance road test. During the research and development cycle, there were as many as 1400 safety tests, 105 vehicle crash tests, 465 active safety tests, etc., many of which exceeded the national standard dedicated test.
The two sets of power have their own strengths and weaknesses, and they enter according to their needs
In terms of power, the new generation of Maiteng offers models equipped with 1.5T EVO engine and 2.0T high-power engine, the former focuses on economy, the latter focuses on power. In terms of transmission, it is matched with a mature and stable 7-speed wet dual-clutch gearbox. The high-power version of the model has a zero-hundred acceleration of 7.4 seconds, which is faster than the B8. The model equipped with the 1.5T EVO engine even has lower fuel consumption than the old 1.4T Maiteng, which is enough to see that the new generation of Maiteng has different product focuses for different customers.
Write at the end:
At the press conference, we heard this sentence: The most difficult battle is to let Maiteng go first, and the latest technology is used in Maiteng first, which is enough to see the importance of FAW-Volkswagen to this important IP. Since entering the Chinese market in 2007, its cumulative sales have exceeded 2.51 million units, which is more advanced than the same level of Japanese, Korean and American cars.
Since entering the Chinese market with the new Maiteng B6, Maiteng has been one of the most influential B-class cars in the Chinese car market for 17 years. We also have reason to believe that the new generation of Maiteng, equipped with the most advanced technology of Volkswagen, still has the strength to fight hard with "comprehensive advanced product strength". "German looks at Volkswagen, Volkswagen looks at Maiteng". We will continue to pay attention to how the new generation of Maiteng will perform in the market after its launch.
Author Beiyan, reprint should indicate the source.
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