分类归档 hanzhen

　 　 1905 movie network feature Martial arts films, a genre that Chinese people have been watching for decades, seem to be unrecognized in today’s mainland film market. Few people go to shoot, and when they do, they are basically scolded. It is better to shoot some youth comedies. Occasionally, a Hong Kong director brings a script to the mainland to pan for gold, and almost all of them are magic blockbusters; those stars also prefer modern action movies; and in "Wen Zhang Wu Xu", Xu Ke is addicted to his 3D world. Zhang Zhiliang recently contributed a martial arts film – but unfortunately the reputation is too poor. The word martial arts seems to be getting farther and farther away from us.

　 　 On Aug. 7, a costume film called Lu Yang was released. Under the banner of "realistic romantic martial arts films," the person who dared to defy the trend in this era of martial arts films that has long been out of favor was named Lu Yang. For the vast majority of people, this name is still unfamiliar. He graduated from the directing department of the Beijing Film Academy in 2007; in 2010, his debut film won the Most Popular Audience Award at the Busan Film Festival in South Korea; in 2012, he completed the film. With a martial arts dream, Lu Yang was finally able to realize his dream when he made his third feature film.

　 　 Lu Yang said that when he was writing the script, he wanted "Embroidery Blade" to be different from any martial arts film. The film he borrowed from was a Hollywood action spy movie. Therefore, this time we can hardly see the scenes of the actors hanging in the way of weiya. They are all close-up combat, simple and deadly movements, and the three male protagonists are always covered in blood and embarrassed. Compared with those martial arts films full of flying in the sky and peerless qigong, the action of "Embroidery Blade" is unique. Whether it is good or not depends on opinion, but at least there is no attempt to deceive.

Investment 30 million actor offers friendship price "embroidery spring knife" into personal experience

　 　 In the 30 million investment of "Embroidery Spring Knife", scenes, art and other aspects account for the vast majority. Indeed, the flying fish clothes worn by the Jinyi Guards and the embroidery spring knives held in their hands are very well made, with clear textures and exquisite materials.

　 　 Zhang Zhen was the biggest star in the play, and when he was filming last summer, it seemed that Hou Xiaoxian was still filming at that time, but Lu Yang said that the play was resting at that time, and Zhang Zhen completely set aside a whole piece of time for "Embroidery Spring Knife". When asked about his salary, Lu Yang refused to say, only saying that everyone was friendly and supported him very much.

　 　 To put it simply, the movie tells the story of the relationship between the three brothers. Wang Qianyuan, Zhang Zhen, and Li Dongxue are all brocade guards, but they all belong to the kind that is not very good. Wang Qianyuan worked hard for promotion; Zhang Zhen fell in love with a prostitute, and the father of the prostitute was caught in prison by him; Li Dongxue seems to be the simplest, but in fact he is a raider who killed the brocade guard who hunted him back then, impersonated him, and has been blackmailed by his senior brother to this day. The three brothers have their own plans, but they have the courage to follow each other. In order to survive and develop, they made a wrong move, and since then they have made a mistake and fallen into a situation that is doomed.

　 　 The script written by Lu Yang himself was very solid. Every character and every plot was explained very clearly. The three protagonists had their own shortcomings, but they also had their own difficulties.

　 　 1905 Movie Network: This play should have been prepared for a long time, right?

　 　 Lu Yang: Yes, it took a long time to prepare. It was almost before my first film was filmed. It started in 2010, and it will be about two and a half years since the start of filming. It will be almost four years since the release.

　 　 1905 Movie Network: How much is the investment in "Embroidery Spring Knife"?

　 　 Lu Yang: The investment is not very high anyway, that is, it is actually such a cost of a B-level production, which must not be a big production. (20 million?) 30 million.

　 　 1905 Film Network: What 30 million the largest part of the investment?

　 　 Lu Yang: Production, the actor’s remuneration accounts for a very reasonable proportion, and those actors are also very helpful. They understand the production situation and hope to make a good film together. But in fact, the cost of this movie may not be covered by 30 million, and there are many hidden costs other than money. So it may not be possible to calculate with numbers alone.

　 　 1905 Movie Network: Was it easy to find investment at the beginning?

　 　 Lu Yang: It’s hard to find, it’s very hard to find. I started looking for investment after writing the script at the end of 2010. After looking for two years, I finally found it. Because the market’s judgment on costume films was not very good at that time. At that time, everyone thought that costume films were not for sale at all, so many investors would say forget it when they heard that costume films were not for sale.

　 　 1905 Movie Network: Have you given up something you originally wanted to film because of investment?

　 　 Lu Yang: Not at all, it’s because we believe or are sure that this must be a good story, so we want to shoot it no matter what, but we must shoot it. We are actually very insistent on creation, and there are suggestions to modify the story, or to leave the path we want, we will say forget it.

　 　 1905 Movie Network: How much is Zhang Zhen’s salary?

　 　 Lu Yang: Ah, I can’t ask, sorry, you can ask him. He is the most expensive one, but his salary can be said to be very reasonable and helpful.

　 　 1905 Movie Network: Did you invite Zhang Zhen?

　 　 Lu Yang: Actually, it was the producer Wang Donghui who asked if we should try Zhang Zhen. I said it was impossible, and I said he wouldn’t come. He said to send him the script first, and then he sent Zhang Zhen the script first. It was sent in the summer of 2012. It happened that there was an event to go to Taipei in the fall. Donghui helped me make an appointment for Zhang Zhen to meet in Taipei. I was very nervous, but Zhang Zhen seemed to like the script quite a bit. Of course, there is the role of the producer, Mr. Zhang Jiazhen.

　 　 Did Zhang Zhen make any preparations before filming?

　 　 Lu Yang: To practice swordsmanship, swords are not a difficult thing in weapons. Zhang Zhen has practiced Bajiquan before, but he has never had much contact with swords, so before the start of the game, all the actors will be arranged to enter the group for training first. Zhang Zhen is the first to come to the group and has been practicing swords for a long time. The action instructor hopes to integrate some of his previous close combat and Bajiquan into the swordsmanship.

　 　 1905 Movie Network: He should learn martial arts quickly.

　 　 Lu Yang: Yes, his ability to memorize tricks is really strong, and he can memorize them for a long time. I was secretly shooting videos at the scene at that time, and I could shoot them for a long time.

　 　 1905 Movie Network: Shouldn’t he use a double less often?

　 　 Lu Yang: Very few, except for very few, such as rolling or Weiya’s movements were done by the substitute for him, but many of them were also done by him. In fact, the amount of filming Weiya this time was very small.

　 　 1905 Movie Network: Among the three brothers, who is the most like yourself?

　 　 Lu Yang: There will be. I think everyone is like this. The three brothers, even others, will have a projection of our creator’s character or experience. What’s particularly interesting is that after reading the script, their favorite character is Ding Xiu, who played around on Monday, and so is Zhang Zhen, because they think this character is the farthest away from them and the kind of person they want to be the most. Ding Xiu is not bound by any system or rules, and he is very free. In fact, these things will have our own shadows.

　 　 1905 Movie Network: Do the two loves in the play have your own shadow?

　 　 Lu Yang: Ah… I’m not sure about this either, it’s very vague. These two kinds of love have something in common, just like Ye Qing and Li Dongxue are a very pure, without any benefits. That kind of relationship may appear in many youth nostalgia movies. The other is the relationship between Zhang Zhen and Liu Shishi. This is more realistic, that is, life and love will not be as ideal as you think, there will be many hardships and twists and turns, and even if you pay a lot, you may not get anything. I think this is an experience that everyone has, not just me.

　 　 1905 Movie Network: Which part of the play has your own experience?

　 　 Lu Yang: Maybe I think the characters in the story must have our own experiences or shadows, and then change, and put them in and hide them. In fact, when we talked at the beginning, we thought it could be made into a modern drama. Of course, it may be considered in terms of censorship, and the probability of making a costume film survive will be very high. But in fact, I think the audience should be able to understand the characters and their choices without any sense of distance at that time, just like modern people.

　 　 1905 Film Network: For a new director, in the face of so many acting actors, will they offer their own opinions on the script and other aspects?

　 　 Lu Yang: They will all, maybe they will tell me about this scene a long time in advance, maybe it will be better, there will be such an idea, they will not mention it on the spot, we will communicate very early, and when we have an idea, we will discuss it together to see if this thing can be realized, or if it can cooperate with other characters from a macro perspective. If it is good, we will definitely add it. Because I think the movie is a whole, a group of people doing a thing together, everyone’s wisdom must exceed one of them, and we must work together to make the movie better.

　 　 1905 Film Network: But some directors may feel that this play belongs to me and do not want the actors to change it.

　 　 Lu Yang: It may be divided into situations, and I will insist on some things. Because in fact, this thing may involve a design judgment, that is, the opinions put forward by others. If you think about whether it will be better for the movie or deviate from your original small thing, it actually depends on the judgment itself, not whether it is mine or yours.

Next page: Martial arts films should break away from the traditional routine "Embroidery Spring Sword" and learn from "Bourne Shadow"

"Shake"

With the arrival of the new week, starring Yang Mi and Ruan Jingtian, Liu Yijun and Wang Jinsong in particular, Gao Weiguang, Lai Yi, Zhang Yaqin, Hu Ke, Gao Hanyu, Huang Youming, Li Yixiao, Jiang Long and other co-starring women’s inspirational drama "Shake" will continue to land on Zhejiang Satellite TV China Blue Week broadcast theater at 22:00 today, and continue to unlock the legend of the five continents.

Last week, Fuyao pretended to be Jiang Feng and worked a trick with Wuji to join hands with Zhan Nancheng to help Zhan Beiye win the throne of Tiansha. After that, the "Wufu CP" moved to Xuanji Kingdom to investigate the inside story of the depletion of the abyss. Fuyao "repeated the old trick" pretending to be Zong Yue, in order to inquire about the news, and the princess of Xuanji, who continued to play and be possessed by netizens, was ridiculed by netizens as "Wuzhou transformed into a boss". In addition, the enmity between Duke Qi Zhen and Zong Yue and Yunhen brothers was completely ended, and Duke Meng’s "collar bento" was permanently offline, which made the audience reluctant to part. Zhan Beiye and Yalanzhu’s "Azure Blue CP" kept the clouds open and saw the moon, which was gratifying, and couldn’t help but show "aunt laughing".

It is reported that this week, Fuyao will completely uncover his "mystery of life experience" in the palace of Xuanji, not only will he recognize his biological father, but also he will mention "Xuanji female monarch" as the lord of a country. The map of the Kingdom of Heavenly Power will also be opened again. The eldest grandson of the "monarch and emperor" passed away, the prince of Wuji ascended the throne, and the four kingdoms of the five continents completed the "great change of the throne". The plot is eagerly anticipated.

Yang Mi Ruan Jingtian realized the "king" explosion, Xuan Ji Tianquan each had "difficult scriptures"

With the advance of Fuyao’s "trip to the five continents", the past stories of the royal families of Taiyuan, Tianquan, Tiansha, and Xuanji on the five continents have also been brought up one by one, which can be said to be "a scripture that is difficult for every family to read". In the chapter of Taiyuan, Zong Yue and the Duke of the country are unlocked. In the chapter of Tiansha, the inside story of Zhan Nancheng’s tampering with the last edict of the king is revealed. In the plot last week, Fuyao recalled her childhood many times in the Xuanji Palace, indicating that she must have a relationship with the Xuanji royal family. Just as the mystery of her life was about to be revealed, Fuyao was once again framed by Fu Lian and was caught in the "murder of the eldest queen" storm, which made countless netizens worry.

This week, Fuyao will officially uncover his "mystery of life experience". Not only will he recognize his biological father, but he will also recover all his memories and regain the childhood memories that accompanied his acquaintance with Wuji. At the same time, along with the announcement of his identity, Fuyao will also ascend to the throne of the Queen of Xuanji Kingdom, and he will like to mention "Xuanji Female Monarch".

In addition, the secrets of the royal family of the Heavenly Power Kingdom were also exposed because of the "German King"’s army to force the palace. Why did the "Emperor Father" and the eldest grandson work so hard for so many years to set up a "dead end"? How will the bloody storm of the Heavenly Power Imperial City come to an end? How will the eldest grandson Wuji face the killing of his relatives? What pains and bumps will the road to the throne encounter?

"Shake"

Yang Mi’s strength "heals" Ruan Jingtian, and the "Five Blessings CP" has upgraded its fatalistic killing force

In the plot that has been broadcast, Fuyao shows the image of "real female strength" that is different from the previous ancient costume heroine dramas. She is sincere and kind, has a heart for life in five continents, and is also a significant other who is tough and strong enough to let the eldest grandson Wuji rest assured to entrust his back to her. It is reported that this week, Fuyao will once again become the backbone of "Wufu CP", carrying the banner of "healing system", accompanying and encouraging Wuji throughout the process when he encounters confusion and pain, and even swallowing poison to protect Wuji’s mother’s life. How will Fuyao, who swallows poison, escape danger? What happened to Prince Wuji, who has always been calm and self-contained and strategized, and "doubted life"?

In this week’s plot, Fuyao will not only unlock the two seals in a row, but also learn the truth of "the five-colored stone girl is the demon girl of the five continents" and "only the eldest grandson Wuji can kill the demon girl to save the five continents". The "Five Blessings CP" is destined to kill each other, and the fate of evil has become a reality, and the sadism continues to escalate. The people of Wuzhou and the love in their hearts, how will Fuyao choose? With the seal of Fuyao being unsealed, the "black countdown" of Fuyao has also quietly opened, and the fate of the "Five Blessings CP" will be? Lock in the China Blue Week broadcast theater of Zhejiang Satellite TV at 22:00 every Monday to Thursday, and the excitement will continue, not to be missed!

In February this year, actress Yang Zi signed Liu Shishi’s agent, and in less than a year, her fashion resources have skyrocketed.

　

After many years, Yang Zi went to the International Fashion Week again, and her performance in all aspects was above the passing line.

　

Except she danced in circles under the Eiffel Tower, hoping it wasn’t taught by her agent.

　

It is reported that she will appear on the cover of Cosmo, one of the top five women’s magazines, for the first time, and will also cooperate with a red-blooded luxury brand.

　

A few days ago, she won the endorsement of a certain skin care brand’s body care branch.

　

There was a lot of discussion outside, and they all felt that this was a resource brought by the new agent.

　

Because Liu Shishi is the full spokesperson of the skin care brand.

　

　

Transferring the resources of an artist to another artist is also a routine operation in the agency industry.

　

What’s more, Chanel, which Liu Shishi has worked with for many years, has recently been found to have a propaganda cooperation with Yang Zi.

　

Whether or not you can finally get the title, at least it shows that the agent has brought the relationship between Yang Zi and the brand closer.

　

This all hints at how important an artist is to the choice of a team.

　

The artist’s sense of crisis

　

According to rumors, mature artists hope to make up for their shortcomings by changing teams.

　

Don’t think that famous artists don’t have a sense of crisis. It is precisely because they are constantly being scrutinized by the outside world that their pressure is far beyond our imagination.

　

Since Yang Zi was promoted to traffic, her fashion taste has always been the focus of the outside world.

　

Oh no, it should be a joke or a mockery.

　

Senior Zhao Liying had something to say about this.

　

Back then, Zhao Liying’s sentence of "Buddha Spicy Dance" became an outburst. After her cooperative brand Dior was ridiculed by the group, Zhao Liying’s fashion resources stagnated.

　

　

Soil, petty, and unsophisticated, these words have surrounded Zhao Liying for many years.

　

Until now, it is still the nightmare of Zhao Liying’s fan group. Once it is mentioned, it is very angry, and PTSD is extremely serious.

　

Zhao Liying herself has also repeatedly sought a breakthrough in the fashion industry, but unfortunately she has always been rejected by the fashion industry.

　

It was not until she replaced her stylist and signed a styling team with the editor-in-chief of a first-line magazine that she officially ushered in a fashion breakthrough.

　

Not only have the covers of major magazines been refreshed repeatedly, but the number of haute coutures has also skyrocketed, and luxury endorsements have followed.

　

Of course, it is also due to the change in Zhao Liying’s personality that she can better handle various styles of makeup and dress.

　

　

In April, Zhao Liying cooperated with "Shangcheng Shi" magazine to shoot intangible cultural heritage hairpin makeup, which became popular and drove a city’s tourism industry.

　

So far, Zhao Liying’s fashion path has officially opened.

　

　

At this moment, Yang Zi’s practice of changing brokers must not escape the same trouble as Zhao Liying.

　

But the difference is that Yang Zi lacks the precipitation brought by time and cannot reach the depth of Zhao Liying.

　

Therefore, Yang Zi, who has many shortcomings in skin and bones, also replaced the makeup artist while changing the spokesperson.

　

That’s right, it’s also the one that Liu Shishi has worked with for many years.

　

Striving to pursue texture in terms of shape and materials, and trying to change the image of the past, this is the first step for Yang Zi to break into the fashion industry.

　

　

It has failed many times before and has been returned many times. I don’t know if it will be successful this time.

　

The good news is that some progress has been made.

　

The perennial ball head has become a shawl with big waves, and the dirty makeup has become clear. The strange pose that wants to show a sense of fashion is not as good as the private capture. This divine picture of Yang Zi out of the circle has changed her past image to a certain extent.

　

　

The bad news is that Yang Zi’s sense of crisis is far from enough.

　

It is not enough to just wait for the agent to bring resources, but also to strengthen their fashion awareness.

　

I don’t know what to think about square dancing under the Eiffel Tower.

　

If it is my own request, I hope Yang Zi can reflect on it; if it is the suggestion made by other friends in the studio, if not, I will change the person.

　

Teams that have worked together for many years may not be reliable

　

In the eyes of many artists and fans, a team or company that has worked together for many years may not be reliable.

　

At present, the entertainment team is basically divided into three categories.

　

One is an independent studio, where the artist is the boss and the team revolves around the artist.

　

One is to sign a contract with an economic company, where the company arranges personnel to assist artists.

　

There is also a family workshop, which is also recognized as the least reliable.

　

The so-called family workshop is a working team composed of relatives. Due to their lack of professionalism, there will be many problems in resource matching, operation and public relations.

　

Some time ago, Zhang Ziyi’s divorce caused a stir, and she was even exposed by netizens to the fact that her brother and sister-in-law’s family controlled her work and economic power in her early years.

　

And the ink splashing door and fraudulent donation door that had the greatest impact on Zhang Ziyi were when her brother was a broker.

　

　

There was also a certain young male artist. His mother even intervened in the crew’s choice of the female lead, causing dissatisfaction from all parties. The impact on the reputation of male artists in the industry could be imagined.

　

This kind of family workshop will eventually have no small problems.

　

In addition, independent studios and agencies are not necessarily perfect.

　

This year, Yang Mi left Jiaxing Media. Some people speculate that this is related to fans’ dissatisfaction that Jiaxing always allows Yang Mi to bring newcomers and shoot some bad dramas.

　

　

But I think this is not only the dissatisfaction of fans, but also the idea of Yang Mi himself.

　

From the time she forcefully rejected the filming of "Jiaxing", to leaving Jiaxing, to entering the film "There is no such thing as a hot pot that cannot be solved" and the drama "Harbin 1944", to the current popular "The Case of Killing a Husband in Sauce Garden", Yang Mi’s exposure to resources has indeed skyrocketed compared to during Jiaxing.

　

　

In addition to Yang Mi, Tang Yan’s artist Chen Yuqi has also been released recently.

　

After many years of struggling, from the well-liked Xiaohua to the current predicament, Chen Yuqi, who has good acting skills and good looks, finally realized that she had no time to consume.

　

She entered the group "Fox Demon Little Matchmaker Bamboo Industry", and even if she made a cameo, she could get a good look and a chance to show her face.

　

Fans rejoiced at her choice and celebrated her newfound status.

　

Overall, after an artist changes teams, the changes brought about by the new team often give fans hope.

　

But in the end, whether they can survive or not depends on the artist himself.

　

In addition, it is not certain whether changing teams is a good thing or a bad thing.

　

From the initial run-in to the later stage of building trust is a long process.

　

If everything goes well, the artist gets the resources he wants, and the team gets a beautiful resume.

　

If it doesn’t go well, it’s another kind of chicken feather.

　

Artists should not place their hopes of ascension on the team. Working hard to enrich themselves is the way to rise.

　

Struggle for a hundred years, set sail for a new journey

Remember to entrust, butterfly change

jump

In January 2006, the top leader of the then Zhejiang Provincial Party Secretary came to Haiyan to carry out a thematic research and publicity activity, and placed his earnest trust in Haiyan, hoping that Haiyan would be a good example in improving the economic strength of the county, building a new socialist countryside, and building the advanced nature of the party. Following the line of "three demonstrations", Haiyan adhered to a blueprint to the end, and will fully implement the "three demonstrations" in various fields such as economy, society, culture, ecological construction and party building, releasing a steady stream of development momentum and demonstrating the vitality of butterfly change. From April 7th, Haiyan County Media Center simultaneously launched a series of reports on newspapers, TV and new media, "Remember the Endowment, Butterfly Change and Leap", showing Haiyan’s vivid practice of keeping the Endowment in mind, working hard and forging ahead. Today we come to the seventh article, "Every 100 households own 186 private cars, and the life of Haiyan Village is the envy of the city people!"

Snow Harbor

Located in the southeast of Haiyan Territory

Ma’anshan in the south and Geshan in the north

Donglian Dabu Mountain, surrounded by mountains on three sides

A river flows through the village

The name is "Snow Port".

The past fifteen spring, summer, autumn and winter

Witnessed the beautiful butterfly change of Xueshui Port

Snowwater Port comes alive

Chen Xinju is a villager of Xueshui Port Village

Also an old party member

Recall the scene from January 4, 2006

Chen Xinzu is still full of emotion

Chen Xinju (second from left) tells the story of that year

"In 2006, Comrade Supreme Leader held a meeting with Party members here.

He said that building a new countryside,

Grassroots organizations and grass-roots cadres have great responsibilities.

We must mobilize and organize the masses to actively participate in the construction of new rural areas.

As the old village chief, always keep in mind the instructions,

No matter what, we must build Xueshui Port Village well. "

Chen Xinzu said.

The old appearance of Xueshui Port

New appearance of Xueshui Port

The predecessor of the nuclear sea line

Today’s Nuclear Sea Line

"Now, the changes in the village are obvious to all.

Most of the village used to be bungalows, but now they have become buildings;

Used to be dirt roads, now paved asphalt roads;

It used to be nice to have bicycles, but now they all drive cars. "

Chen Xinzu said.

The old appearance of the village

The new appearance of the village

The old appearance of the elderly care service center

The new appearance of the elderly care service center

With the guiding light of party building

Only now has the "great change in the countryside"

Through "Rural Transformation"

What you see is the hard work of party members and cadres

The old appearance of the village

The new appearance of the village

The old appearance of the village

The new appearance of the village

Year 2006

A clean environment service group in the village was established spontaneously

All members are members of the Communist Party of China

They clean up trash, they replant greenways, they maintain roads…

To build a demonstration village for the pioneer project of rural grass-roots organizations in Jiaxing City

He has made "great achievements"

Party members prune green plants in their area of responsibility

10 years later

The village party members also provided their own land for free to carry out greening and upgrading

Writing a picture of the beautiful countryside of Snowwater Harbor

So far, the embryonic form of "Beautiful Party Members" has been born

General grid contact card

15 years later today

Hard-working and good-governed Xueshuigang villagers

Explored the long-term mechanism of the "beauty index"

The construction of a beautiful home publicity group, a garbage collection team,

Greenway replanting and maintenance team, etc. "One regiment and five teams"

Delta Weijiayuan points exchange

Party members clean up the accumulated garbage

Qian Limin, deputy secretary of the party branch of Xueshuigang Village, Tongyuan Town, said:

"The village’s environmental improvement first relies on the 95 party members in the village.

Through party members claiming areas of responsibility, they can promote mass participation.

Make Xueshui Harbor Village cleaner and more beautiful. "

Seize the day and night, live up to the youth

Walking on the Butterfly Road, Xueshui Port Village never stops

A string of numbers symbolizes hard work and dedication

Per capita income of villagers

More than 8,000 yuan in 2006 → more than 41,000 yuan in 2020

Number of cars owned by 100 households

20 in 2006 → 186 in 2020

Bus coverage rate

22% in 2006 → 100% in 2020

Endowment insurance participation rate over 60 years old

2006 0% → 2020 100%

Circulation of public books

600 volumes in 2006 → 4000 volumes in 2020

Broadband coverage

2006 7.8% → 2020 100%

"Snow water early spring, happy harbor"

Today’s Xueshui Port Village,

White walls and tiles, hidden by green trees

The breeze is blowing, the birds are singing and the flowers are fragrant

Green trees spread out in the wind

The buildings are chic and beautiful

There is a bus when you go out, medical insurance when you see a doctor, and an auditorium for entertainment.

It has truly become a "happy port" for the villagers.

Since 2007

Haiyan comprehensively promotes the work of supporting party members and the masses to start their own businesses

Through the "Party Building Leading, Global Five-Star" action

Explore the project management of rural work

Launch "Beautiful Party Members", "Rural Economic Pioneers" and other evaluations

The 80 established villages in the county have fully reached the party building star, the rich star,

Beauty Star, Harmony Star, Civilization Star and other five-star standards

Agricultural projects such as rice processing and grape fruit drinking have been launched one after another

New models such as "Maker Center" and "Agricultural Taobao Characteristic Village" have been completed

For more than a decade

The county has implemented a total of 21 batches of party and mass entrepreneurship assistance projects

Driving more than 12,000 party members to start businesses

Create output value 1.25 billion yuan

15 years of spring and autumn, more than 5,400 days and nights

Witness the busy and fulfilling past of a generation of Communist Party members

Future

Haiyan will carry the historical accumulation and new mission

Stand tall and keep moving forward

All media reporters: Wang Minghong, Liu Xing

Video making: Wu Kaijie

Some picture sources: Tongyuan Town, Xueshui Port Village, Wu Kaijie, Shao Qi

Editor: Wang Minghong

First Instance: Wang Minghong 2nd-round Moderation: Lv Jie

3Rd-round moderation: Li Gang Final review: Nie Haifeng

This article was interviewed, edited and reported by Haiyan County Media Center. Reprinting without permission is strictly prohibited

Come and light up the little stars!

1619406349000

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For a long time, the domestic food and beverage market has been occupied by international beverage giants, and the national soda brand once lost its competitive advantage. Research shows that in recent years, the market share of domestic food and beverage brands in mainstream channels has grown rapidly, and the market potential is huge. In the context of the growing popularity of the national trend, consumers have placed new expectations on the national soda brand. As a large kiln beverage of national soda, it has continuously advanced through pioneering and innovation, achieving industry leaders.

Category leadership, big soda

When tradition and cutting-edge alternate, classic and popular collide. If domestic food and beverage brands want to succeed in the highly competitive and homogeneous market, they need to become the king of the category and effectively seize new growth points. Before the big kiln became popular in the market, 330ML drinks seemed to become a universal standard. As a leading brand in the industry, Big Kiln Beverages has a keen insight into this market pain point, distinguishing traditional small sodas, and creating 520ml differentiated products such as Big Kiln Guest and Big Kiln Orange Nuo, so that the creative soda drinking method that is more enjoyable to drink in large bottles can be deeply rooted in the hearts of the people and meet the diverse needs of consumers.

(Change the picture to a guest)

From local culture to food and beverage consumption habits, Dayao soda is similar to the packaging of beer bottles, which is different from other congeneric products on the market. It is unique in national soda and has a unique cultural symbol. Dayao drinks complement the needs of young consumers with "atmosphere" and "openness", and once launched, they are widely recognized in the market with taste and cost performance. Under the trend of beverage brands chasing conventional products to break the situation, Dayao breaks the homogeneity, creates a "big soda" track, and achieves fast overtaking.

Marketing leads, big marketing

Common brand marketing is very complex, but Dayao Beverage simplifies marketing, condenses memory points, and makes it easy to seize the user’s mind. In 2021, Dayao Beverage and China’s top strategic marketing company, Hua and Hua, launched the super slogan "Big Soda, Drink Big Kiln" according to product characteristics, making cost-effective Big Soda more popular.

Not only that, Dayao Beverage also signed a powerful actor Wu Jing to become a brand spokesperson, which can quickly graft Wu Jing’s attribute of "positive energy representative" onto the Dayao brand, spread the national brand perception of Dayao Beverage, and create a national soda era. The brand slogan of left-hand spokesperson Wu Jing and right-hand "Big soda, drink Dayao", Dayao Beverage landed on CCTV, subway, airport, high-speed rail and other strong media, forming a brand communication effect and outstanding effect. At the same time, taking advantage of major activities to promote and publicize, while helping the brand out of the circle, create a powerful and dynamic brand value sense.

Brand leadership, big future

At the 108th National Sugar and Wine Fair held in Chengdu in the first half of the year, Dayao Beverage participated in the exhibition with its products, becoming the "king of traffic" of the exhibition, shaping brand perception and spreading brand volume.

Not only that, Dayao Beverage has established a super 1.30 million retail end point, covering 31 provinces and autonomous regions, with nearly 2,000 distributors. In addition, Dayao Beverage also gives distributors more room to display, releases many favorable policies, and wholeheartedly serves distributors, allowing partners to have a lot to do, and also sets a good benchmark for National Soda for National Soda Brands.

In the face of the wind and waves, the heart is like a rock, and the tide is not afraid of the wind and waves. When a hundred schools of thought contend in the food and beverage market, the appearance of the leader of the kiln is fully revealed, stemming from its products, quality, channels and other aspects. With true strength, it is natural to dare to try and move forward bravely.

Disclaimer: The content of this article is corporate information reproduced on this website, which only represents the author’s personal views and has nothing to do with this website. The content involved does not constitute investment or consumption advice, and is for readers’ reference only. Please check the relevant content by yourself.

　　On July 12, Shenzhen’s patrol network integration platform "Shenzhen Rental" recently launched the "Good Route" function, providing taxi drivers with higher predicted income route navigation. According to the recommended route, drivers can quickly connect to the service network to book orders and cruise orders, reducing the empty rate of taxis. It is estimated that using the "Good Route" recommended order route can reduce empty driving by up to 25 minutes per day.

　　"Good Route" is an innovative feature developed by Autonavi Map for the taxi industry. Unlike traditional online booking routes, "Good Route" integrates the predicted order volume of online booking orders and recruitment orders. Based on the navigation ability of Autonavi map, it provides the taxi industry with the navigation ability of the optimal order route and improves the operation efficiency of the taxi industry. While increasing the income for drivers, it further unleashes the service advantage of car rental waving and stopping, and enhances the service ability of the industry. This function was first launched in Shenzhen, making "Shenzhen Rental" the first network integration platform in the country that uses digital technology to serve both online and offline taxi demand.

　　At present, with the increasing popularity of mobile phone hailing, the taxi industry has gradually built online service entrances to achieve network reduction. However, taxis carry the function of urban public services, and the service characteristics of beckoning and stopping are still irreplaceable. Han Biao, director of the China Institute of Transportation Economics at Shenzhen University, believes that if the cruise car is only "online" but not "patrol", and the demand for disadvantaged group travel cannot be met, it will reduce the social auxiliary force of the cruise car. Good network integration should take into account the travel needs of online car-hailing and roadside recruitment.

　　As the country’s first pilot city for taxi "patrol network integration", Shenzhen continues to upgrade the service capabilities of the taxi industry. In 2020, under the guidance of the Shenzhen Municipal Transportation Bureau, the Shenzhen Taxi Association and Autonavi Taxi jointly created the official platform for patrol network integration "Shenzhen Rental", which has served more than 22 million passengers.

　　Zheng Yongzhi, executive vice president and secretary general of Shenzhen Taxi Association, introduced that since May 2020, when it was connected to the Autonavi platform, the digital transformation of Shenzhen’s taxi industry has been fruitful. Nearly 40,000 cruise taxi drivers have settled in "Shenzhen Rental", achieving 100% online. Online orders have increased drivers’ income and injected new impetus into the integrated development of Shenzhen cruise taxis. (Source: Shenzhen Business Daily)

There is no specific restaurant, all Chinese restaurants use the same takeout packaging.

　 　 1905 movie network feature In many movies and TV shows, when the protagonist eats Chinese takeout, he will order a white square carton takeout package. I believe fat friends will be curious about which Chinese restaurant can contract all the Chinese takeout shots in the film and television industry –

Movie screenshot

　 　 　In fact, this takeaway box is not exclusive to a certain restaurant. The reason why it has a high appearance rate is that all Chinese restaurants use this takeaway ******iformly, and the name of this takeaway box is called the oyster bucket.

　 　 　As the name suggested, this takeaway box was originally used to hold oysters. Later, after the American trend of eating oysters passed, many oyster barrels were put on hold. The shrewd Chinese restaurant owner "recycled" and bought the oyster box at a low cost as takeaway packaging. In addition, the design of the oyster box itself can ensure that the soup is not sprinkled, so it has been used until now and has become the standard of all Chinese takeaways.

　 　 　The improved Chinese food in the United States has long since become the sweet and sour taste that Americans like. Although chopsticks will drive them crazy, the low price and convenient packaging have still captured a group of Chinese food followers. For example, in the movie "Love and Spirit Medicine", Anne Hathaway has many scenes of eating Chinese takeaway food.

Andy Lau was once taken by Hengdao. (Data map)

　　China News Service, February 16Andy Lau talked about the concept of love on the RTHK program last night, saying that he would keep paying for the person he loved, and he was more likely to quit the entertainment industry. He said that he has always pursued long-distance significant others. True love is mutual payment and tolerance, and there must be ideas and hope.

　　I once wept because I was abandoned

　　"I still pay attention to her life and have no real contact, but I really want to visit her, and I still have a feeling, but it is not love, it seems like a family member, and I am happy to know that she is married."

　　Andy admitted that his old girlfriend married a man he knew two years after the breakup. He was the man who took the love, but the other was an athlete, so he ran faster than himself. Andy also said that he had quit smoking and bowling for his girlfriend in the past.

　　Asked if a girl had forced him to marry him, Andy said: "No. (Can the woman take the initiative?) Yes, whether to accept it or not is another matter, everyone has the right to express themselves." He said he did not need Valentine’s Day, but the holiday is very romantic and a good opportunity to show love to the object. (Source of this article: China News Service)

Editor in charge: Xun Zhiguo