分类归档 hanzhen

What’s Tik Tok’s intention to launch a PC web version?

Editor’s lead: Recently, Tik Tok launched a web version. This update has caused a lot of heated discussion. Some people cheered for the addition of an artifact to fishing at work, while others complained that the web version of Tik Tok was too crude in design and functional experience, which was inconvenient to use. So, why did Tik Tok do this?

A few days ago, on June 21, Tik Tok officially launched the pc web version, and Aauto Quicker also launched the web version a long time ago, but it was relatively low-key. Wechat also launched its efforts on the pc version recently, whether it was at the entrance of the online circle of friends on the PC version, it was even more powerful. It can be seen that more and more platforms have returned to the original, and more and more attention has been paid to the PC side. It can also be seen that the competition between mobile terminals has become fierce. For the extension of the scene, the PC side has once again ignited a war and become a.

Specifically, in the field of short video, in the past year, both Tik Tok, Aauto Quicker, bilibili, WeChat video number and other platforms launched fierce attacks in the field of short video and live broadcast. Especially in the field of live e-commerce, all short video platforms regard live e-commerce as the focus of commercialization in the future. So what is the purpose of launching PC web version in Tik Tok this time, and where is the short video platform to wait for the way out?

What's Tik Tok's intention to launch a PC web version?

From the screenshot above, do you find that the Tik Tok web version is very similar to bilibili? Of course, this is the most superficial feeling, but from this point, we can also see why Tik Tok entered the pc version.

As can be seen from the screenshot, most of the videos in the pc version are medium-sized videos over 1 minute, and many of them are horizontal videos. It is not difficult to see that the main scene of video recommendation in the web version is to meet the user’s demand for medium and long videos. After all, watching the horizontal version on the computer side is more experience.

Different from Aauto Quicker’s web version, many short videos on Aauto Quicker’s web version are still vertical screens, and the viewing experience is similar to that of the mobile terminal. However, Aauto Quicker does not classify according to the video tag area, but according to the types of short videos, live broadcasts, long videos, small theaters and movies, which is quite different from Tik Tok’s classification.

In my opinion, the layout of long videos, especially the web version, has provided new channels for office workers to fish, and in essence, it is more to seize the user’s time. Judging from the data released by Tik Tok before, the peak usage of Tik Tok app is at 12 noon and 19-21 pm, so it can be found that the long low peak periods are during working hours. For the fishing party, Tik Tok certainly hopes to compete for the usage time of this group of people. On the other hand,

What's Tik Tok's intention to launch a PC web version?

In fact, we can find this reason from the speech of the relevant person in charge of Tik Tok: "With the video-based creative expression becoming a daily life, Tik Tok has accumulated contents in different fields, and many professors and schools have also published knowledge and teaching contents on Tik Tok, which are often mainly horizontal screens and generally last more than 5 minutes, which is more suitable for viewing and consumption on the web version."

No matter any product, its launch is actually based on the three dimensions of users, scenarios and needs. Under the condition of meeting the different needs of users in different scenarios, it is the best solution to meet the company’s strategy and commercialization goals.

Another is that users in the web version can interact more easily. Here, it mainly refers to the form of barrage. The vertical comments on Tik Tok app are all put away, while the web version can make comments into barrage, so that users can interact better with up owners and users, and the atmosphere is better.

On the other hand, the web version also supports creators to publish videos. Many professional editors and mcn organizations use professional computer software to edit, and then send them to mobile phones after editing, and upload them again on Tik Tok app. Now Tik Tok supports publishing videos directly on the computer version, so it is more convenient for creators who use computer editing to publish videos, and the path is shorter and the experience is better.

Here are three commercial conjectures of Tik Tok layout web version:Pan-knowledge, live broadcast square, search,Let’s focus on why there are these three conjectures.

First of all, let’s look at the pan-knowledge field. It can be clearly seen from the speeches made by the relevant person in charge in Tik Tok. Many knowledge bloggers, schools, professors and creators in professional fields have released many knowledge-based videos, and a lot of pan-knowledge content has been accumulated in Tik Tok, which is more suitable for viewing on the web version.

Here you can see a data,In bilibili, as of May this year, more than 78 million users were studying on bilibili, accounting for 35% of the monthly life.From social sciences, humanities and history to science popularization and even health fields, the pan-knowledge videos on bilibili are widely welcomed by users, and among the 985 and 211 college students in China, bilibili’s penetration rate has reached 82%. Tik Tok certainly wants to seize such high-quality users.

Therefore, Tik Tok’s web version must be aimed at pan-knowledge videos, hoping to catch this part of users. In addition to making efforts on medium-and long-term knowledge videos, I think Tik Tok is aiming at the adult education market in the next bigger game, namely online education in the workplace.

Secondly, look at the live broadcast. The live broadcast is mainly aimed at three directions, one is live broadcast on the show, which is the reward mode, the other is live broadcast with goods, aiming at the direction of e-commerce, and the third is live broadcast of games. What I want to seize is platforms such as tiger teeth, fighting fish and penguin e-sports. Why do you want to launch live broadcast on the web version? The main reason is that the live broadcast on the web version has a larger screen and is easier to classify.

At present, several labels in Tik Tok include the classification of live broadcast. If we look closely, we will find that most of the live broadcasts on the current web pages are game-based live broadcasts, which coincides with my guess. The main target is the game market. Besides the live game scenes, we can also look forward to two steps. I think we will definitely aim at the release and distribution of games, and we can wait and see.

The last one is search. The headline has launched a search platform before. Why did I say that Tik Tok is also targeting the search market?

Here, the person in charge of them actually mentioned that there are a lot of high-quality content in Tik Tok, and many users are used to using Tik Tok to search when they have questions, especially some tutorial content, and the video is more intuitive and easy to understand. Although it is said that it wants to improve the user’s search experience, in the case of satisfying users’ search, search is actually a recognized commercial model. Search feed streams are inserted into advertisements, and hot search lists are also a big advertising space. Besides advertisements, the biggest purpose is actually to seize the search market.

Although Tik Tok has launched a web version at present, its function is still relatively rough compared with that of Tik Tok app: it is unable to view the concerned bloggers, the viewing experience is poor, there is no barrage, it is impossible to watch continuously, and the video classification is insufficient.

Generally speaking, Tik Tok has once again taken a step in the layout of medium and long videos. I don’t know if Aauto Quicker, bilibili and Youaiteng will be more worried when they see this news. As users, of course, they hope to have healthy competition among major platforms and bring better experience and content to users.

Harryli, WeChat WeChat official account: Notes of Harry Li, everyone is a product manager columnist. 3 years of product experience, mainly focusing on mutual funds, new retail and other fields, as well as industry hotspots related products and operational content.

This article was originally published by everyone as a product manager, and it is forbidden to reprint without permission.

The title map comes from Pexels and is based on CC0 protocol.

Yang Mi, Nikki, Raquel and Guan Xiaotong, they are the goddess of beautiful legs in the entertainment circle.

Yang Mi, Nikki, Raquel, Guan Xiaotong

1905 movie network news An actress’s lack of aura depends on whether her legs are beautiful or not. As an entertainment circle that never lacks beautiful women, there are not many actresses with beautiful legs. Just recently, Yang Mi, Nikki, Raquel and Guan Xiaotong were praised by netizens as the goddess of beautiful legs in the entertainment circle by virtue of their "beautiful legs".

 

Yang Mi is not afraid of severe cold and shows long legs.

Yang Mi legs

Every time Yang Mi attends an event, it can trigger a craze. Recently, Yang Mi attended a grand ceremony in a starlight dress. At that time, the weather was cold, and the temperature had reached below zero. However, Da Power was still wearing a metallic dress with sloping shoulders despite the cold, showing off snow-white shoulders and slender legs, and her good figure was revealed.

 

Nikki’s leg frequency hot search crushed the stars


Li Xi Yu mei tui


As a member of Yang Mi’s general, Nikki is the one whose beautiful legs are no less than or even more than the boss’s great power. Earlier, with the role of Xia Qiao in Beautiful Li Huizhen, Nikki’s long legs successfully captured netizens, and "Nikki’s legs" once boarded a hot search, as long as she was with her, she was crushed by her beautiful legs.

 

Raquel Weibo Xiumei legs attract netizens to watch.


Raquel legs


Recently, Raquel, the national eldest sister-in-law, showed off her beautiful legs in Weibo and wrote an essay: She was said that her legs were not good-looking since she was a child, but who knows … Now basking in the sun … I feel much more confident about my legs … Therefore, I have learned a truth: if others say that you are not good, you can bask in it. Maybe that’s what makes you different … Just like when I was growing up, I was always called hunchback … Now they only envy me. This article attracted countless netizens to watch, and her beautiful legs also became a hot topic among netizens.

 

Guan Xiaotong’s slender legs alone are one meter long.


Guan Xiaotong legs


Recently, Guan Xiaotong took part in an activity, singing and dancing at the scene. A pair of long legs were amazing, and her beautiful legs were full of talents. No wonder she succeeded in "capturing" Lu Han, and the news of Guan Xiaotong’s big dance also attracted the attention of many netizens. Guan Xiaotong, who was born as a child star, grew up in the spotlight. At 1.73 meters, she has a perfect figure, and her slender legs are one meter long. Can the goddess of beautiful legs do without her?


BYD Han DM-i Champion Edition and Han DM-p Test Drive will reproduce strong "Han" strength.

The popularity of Han DM-i Champion Edition and Han DM-p Ares Edition has been rising since they went on the market, which can be described as a combination of two swords, reshaping the pattern of strong Han and verifying the flagship benchmark.

On June 11th, Anhui Station, the peak test drive meeting of Han DM-i Champion Edition and Han DM-p Ares Edition with the same price of oil and electricity, was held grandly. Difen people gathered together and experienced the core product strength of Han DM-I Champion Edition and Han DM-p Ares Edition in a deep test drive, and jointly experienced and felt the quality and core concept of BYD Wangchao.

The event officially kicked off, and Mr. Wang Chun, the operation manager of Anhui Region in the Central Theater of BYD Dynasty Network Sales Division, delivered a speech on the stage, conveying the core concept of BYD. The Han DM-I Champion Edition and the Han DM-p Ares Edition are rejuvenated, and will be empowered with top-level core technologies in the future, just to exceed users’ expectations and provide a subversive and full-scene car experience!

This test drive will provide multiple test drive experiences in the professional test drive venue, including 100-meter acceleration, snake-shaped pile winding, continuous curve, brake lane change and blind driving experience. The perfect performance of BYD Han-Tang Champion Edition will be interpreted from four aspects: "power", "operability", "comfort" and "safety", so that everyone can feel the advantages of Han-Tang Champion Edition in an all-round way and bring a brand-new driving experience to media guests.

At the event site, media representatives also shared his high praise for BYD Han DM-I Champion Edition and Han DM-p Ares Edition, and believed that BYD brand has always adhered to the concept of "born for high-end", always adhered to technological innovation and quality improvement, and will continue to lead China brand to break through.

At this test drive meeting, the champion version of Han DM-i came with three innovations: color, chassis and experience, and launched a 200km pure electric endurance version, which will be determined to completely subvert the mainstream B sedan market! At the same time, BYD’s first DM-p version of the super hybrid coupe also made a stunning debut hand in hand, meeting the individual needs of users in multiple dimensions with its triathlon of concept, temperament and strength!

Under the new energy east wind, the brand of China has risen strongly. With the strength of hard-core products, Han DM-i has rapidly increased its quantity, fully occupied more than 200,000 mid-to-high-end car markets, and gradually grasped the market dominance. Nowadays, the brand-new Han DM-i Champion Edition adheres to the market strategy of "the same price for oil and electricity", takes advantage of the situation, advances strategically within 200,000 yuan, and carries out subversion to the end!

At the same time, in order to further respond to the market demand and meet the needs of personalized users, Han DM series has newly launched Han DM-p Ares Edition! The new car pays tribute to Huo Qubing, the God of War, and draws inspiration from the famous sentence of Xin Qiji’s famous work "Never Meet Le Jingkou Beigu Pavilion Nostalgia", "Think of that year, Jin Ge Tiema swallowed Wan Li like a tiger", in the name of God of War, conveying China’s self-confidence and China’s strength.

Han DM-i Champion Edition and Han DM-p Ares Edition mark BYD’s continuous innovation and efforts in the field of new energy vehicles, and the products with high quality and high price also represent the rapid development of China’s automobile industry.

Show you the Chery Tiggo 8 PRO: the appearance is very fashionable, medium-sized SUV, three sets of power.

Chery has a variety of SUVs on sale, among which the Tiggo 8 series has a high popularity. A few days ago, we learned that Chery Tiggo 8 series will add a new car-Tiggo 8 PRO, which will be officially listed on May 18th. The design style of the new car has changed, the interior style is more simple, and the power provides three options: 1.6T, 2.0T and Kunpeng DHT hybrid. It is understood that it will focus on young consumers. So, is this new car worth starting with? Let’s take a look at it together.

In terms of appearance and style, the whole vehicle continues to adopt the 8 family-style design of Tiggo, but some adjustments have been made in the front face. The front face adopts an air intake grille resembling the X shape, and the internal style is dot matrix with a little gradual effect, which will have a certain visual impact from a distance. Headlights are connected with chrome-plated decorations on both sides of the logo, and fog lamp areas on both sides of the grille are recessed inward, and black decorations are added.

The body shape still retains the overall style of Tiggo 8, and chrome-plated decorative strips are added in many places of the body. With the embellishment of the waistline, the whole body looks more layered. The wheel hub is available in R18 and R19 sizes, and the latter looks more harmonious with the larger body.

At the rear of the car, the popular through taillight group design is adopted, and the light source style is solid line and dot matrix collocation design. The light source is simple, but the recognition is high. The bottom adopts a bilateral four-outlet exhaust layout, and the lower enclosure is decorated with silver, which is thicker in style.

The interior of Chery Tiggo 8 PRO adopts a simple design, and the full LCD instrument and the central control panel are integrated, both of which are 12.3 inches in size. There is a touch button under the air outlet, but whether the light display will reflect light remains to be measured later. The three-position multi-function steering wheel also adopts a flat-bottom design. There are many function buttons and knobs on both sides of the low gear handle, and the car is also equipped with ambient lights.

In terms of size, the length, width and height of the car are 4745/1860/1745mm and the wheelbase is 2710 mm. Next, let’s take a look at the spatial performance of the new car. The height of the experiencer is 178cm. When the front seat is adjusted to the minimum, there is still 1 punch and 3 fingers in the head space, which is relatively rich. Here in the back row, there is still about 1 punch in the head space, mainly because the top of the back row is hollowed out, so the head space is more abundant, and there are 2 punches left in the legs. Although this car is a medium-sized SUV, the head space performance is relatively good, but the leg space is slightly insufficient.

The new Tiggo 8 PRO fuel version is equipped with 1.6T and 2.0T turbocharged engines respectively, with a maximum power of 145kW and a maximum torque of 290n m.. The latter has a maximum power of 187kW and a maximum torque of 390 N m.. The high-profile models also provide a four-wheel drive system. The gearbox is matched with a 7-speed wet dual clutch gearbox. In addition, the new car will also provide a choice of hybrid models, which are equipped with Kunpeng DHT hybrid.

The overall design of Tiggo 8 PRO is mainly young and fashionable, and the main consumer groups it faces after listing are young people. However, although the car is positioned as a medium-sized SUV, from the overall performance, it is more inclined to a compact SUV. The competition at this level is also fierce, so the new car of Tiggo 8 PRO will undoubtedly face a lot of competitive pressure. How the follow-up performance is still to be tested by the market.

The water is too deep, and this Volvo XC60, which is 40,000 lower than the market price, exposes the cheating tricks of used car dealers.

Hello, everyone, I’m Guangyao, the inspector of the car inspector. Although I look good, I’m an old driver who has repaired cars. Now I’m a used car inspector of the car inspector. It’s my duty to avoid everyone’s car purchase risks. Welcome to watch this interesting story about used car inspection.

Old drivers all know that the policy of restricting the relocation of used cars in the National Five-Year Plan has been liberalized, and the nationwide circulation has immediately formed a scale. For consumers, the convenience of buying cars in different places has been greatly improved! However, Guangyao reminds everyone that buying second-hand cars in different places is particularly easy to be pitted. Everyone should be cautious. Before looking at the car, hold the money bag tightly, and don’t give it out easily until you know the exact condition of the car, otherwise you may fall into the double torture of money and spirit! We have encountered too many such cases, so I will pick one out here to share with you, hoping to learn from it!

In other words, a good brother from Nanchang photographed a used car in Ningbo in a live broadcast room. In November 2018, 19 Volvo XC60 (parameter picture) four-wheel drive Zhiyuan version was licensed, and the market price was 200,000-210,000. As long as the live broadcast room was more than 180,000, the anchor said that the car had changed its front mouth, but it sold very cheaply. After the live broadcast room, there was no such price! My good brother thought, it’s not unacceptable to say anything before, so he paid a deposit of 10 thousand in advance and took the preferential places first! But eldest brother still has a little distrust of car dealers, so he entrusted Guangyao to do a comprehensive test!

Good brother himself was not present, and we kept online communication. When Guangyao heard him talk about the price, he had doubts. Can you get a discount of 30,000-40,000 yuan by changing the front set? I won’t believe Guangyao. It is estimated that the main structure of the car body should be damaged! Look at the real car! According to the address provided by the eldest brother, Guangyao came to the garage where the vehicle was located. Tell the car dealer what he came for, but the car dealer is also honest, saying that the front of the car hit and the airbag was blown up. See for yourself the rest! Guangyao took the car keys and started testing!

Car model: 2019 T5 four-wheel drive Zhiyuan Edition

Factory date: October, 2018

Apparent mileage: 75784KM

Official guidance: 421,900

Car dealer’s quotation: 185,800 yuan

Just look at the appearance, the color is still good! Since it is a set of front mouth, the front bumper must have been disassembled and replaced, and the inspection is indeed true. There are paint marks on the corners, and the details are rough, which is obviously not the original process!

The front cover is painted evenly on the whole surface, and then the inside is opened. At first glance, the fixing screws have no traces of turning off the paint, but don’t be confused by the surface phenomenon. If you look closely, you can find that the surface of the screws is painted, and the bottom circle has obvious displacement, which means that the screws must have been removed! Moreover, some holes on the inside of the cover are rough in workmanship and the color inside is wrong, indicating that the front cover has also been replaced!

Needless to say, the water tank frame, radiator, fan and headlights have not been replaced. Let’s focus on whether the structural parts have been moved!

The paint thickness of the left fender skeleton was measured, and the data came to 647μm, which is sheet metal shaping! The outer leaf iron sheet should also be reimbursed! Injury to the structural parts, this is not a simple front mouth set, it should be an accident car!

Look at the right fender skeleton again. Although the thickness of the paint on it is in the normal standard, the solder joints below are all redone through the gap observation. This is cutting and welding! It’s worse than the left!

Moreover, the thickness of the paint on the right shock absorber tower top is not quite right, which is much higher than that on the left, but the area is not large. It must have been painted, which should be related to the accident ahead!

Looking down at the right front longitudinal beam, although the deformation trace is not too obvious, it can still be seen with the naked eye! Seeing this situation, Guangyao probably knows what this XC60 is about! It’s not just a set of front mouths, it’s already a national standard major accident car! Take a small notebook and write it down first, and then see if there is any more damage under the chassis!

The engine was not damaged, and no traces of oil leakage were found. The intake manifold was just disassembled, probably by cleaning carbon deposits, and the problem was not serious!

The pawl screw is still in the original factory appearance, so it can be seen that the engine has not been hoisted and maintained. If the mileage is really more than 70,000, there will be basically nothing wrong with the engine and gearbox! It’s not time to break down!

After measuring the paint surface along the left, I quickly walked around and found that except for the original paint on the roof, none of the other places ran away, including the rear of the car! Partial sheet metal scraping putty, of course, this is also expected!

When entering the car, Volvo’s interior feels low-key and honest, less dazzling, but the materials and workmanship are more exquisite. In order to make the car have no odor, it is basically environmentally friendly materials, and the owner is practical!

First, look at the color of the interior, which depends on observing the main driver’s seat, door handle, steering wheel, window button, air conditioning button, accelerator brake pedal, gear handle, etc., which are often used at ordinary times. By comprehensive comparison, the overall wear and tear of the interior is not very serious, basically in line with the current mileage!

There is little difference between the mileage read by Obd computer and the meter, and the results obtained by running the average speed of conversion of time with the engine are basically the same, and the vehicle really has no meter adjustment!

The accident at the front of the car is not small. According to Volvo’s safety factor, the main driver’s airbag and seat belt will definitely trigger protection! Observe that the fixing screw of the seat belt has indeed been removed, but the manufacturing date conforms to the original assembly procedure. It is estimated that the locking mechanism inside has been repaired, and the original seat belt has not been changed! The airbag is better distinguished, the skin on the surface is obviously newer than the steering wheel, and the disassembly hole is also punctured!

The main driver’s seat has been removed, whether it was accidentally removed or for other reasons, there is no way to guarantee this! However, it is certain that there is no trace of sediment residue in the harness at the bottom of the seat! Combined with the steering column, threshold gap, under the carpet and other positions, Guangyao confirmed that there is no water soaking in the vehicle!

I thought the function buttons should be in good condition and effective, but I didn’t expect a light switch to fail! If this is repaired, it is estimated that the assembly will have to be replaced!

Finally, the detection of the chassis, which is also our most important project, has disappeared, leaving the engine and gearbox exposed! It is estimated that the fender was reimbursed by the front accident!

The fixing screw of the engine oil pan has been removed, and the color of the oil pan is obviously relatively new. It may be that the bottom is cracked and damaged, and it has been repaired and replaced, but as far as this problem is concerned, it is not serious!

There is nothing wrong with the gearbox oil pan, which is neither disassembled nor deformed! This 8AT gearbox is well matched with the 2.0T engine!

This is the point. Do you know where this is? This is the lower part of the top of the damping tower with high paint thickness. From below, it can be clearly seen that this piece is made up and has been cut and welded! This position is the same as the right front longitudinal beam, as long as there are deformation, cutting, welding, folding and other conditions, it can be directly designated as a major accident car!

The situation of the lower longitudinal beam is not much better, and the deformed position has not been corrected and maintained! It may be that the deformation is not large, so the repairman does not care!

There was another unexpected discovery under the chassis. The inner plate of the left rear fender was cut and welded. It seems that this XC60 has an accident in more than one place! Although the accident here is nothing compared with the previous one, it is also a big flaw! You must give feedback to customers! That’s why we should insist on detecting the chassis, because this position is not on the chassis, and we can’t see it at all!

There is no suspense in the conclusion of this XC60, a major accident car! I called my good brother to report the car condition. My good brother couldn’t believe it. Although I made preparations that the car condition didn’t meet expectations, it was too different! The front fender skeleton is cut, the rear fender inner panel is cut, the shock absorber seat is cut, and the longitudinal beam is deformed. This is not a sword stuck in the heart of the good brother, but four swords! Good brother, let Guangyao report the car inspection as soon as possible, so that he can return the car and refund the deposit!

But the deposit is not so easy to refund, and the car dealer has a hundred reasons to refuse you! Good brother tried to find the other party’s theory several times without a result, and went to the live broadcast room to complain and was blacked out! I thought I found a cheap one, but I didn’t expect it to be a protracted war! Big brother still has his own business to take care of, which makes him physically and mentally haggard! So, if you see a particularly cheap used car, you really need to keep your eyes open!

The fans nodded to show that they understood! Ok, that’s all for today’s testing sharing. I’m a used car testing technician from the car inspector. Like it, like it, and spray it if you don’t like it. I repair cars more, study less, and write poorly. Please bear with me. Car inspector, I would like to be your friend who knows cars best!

What brand does Lexus belong to? Which brand does Lexus belong to?

https://car3.autoimg.cn/cardfs/product/g29/M04/8C/8E/800x600_0_autohomecar__autohomecar__ChwFk2MO16-ACGx9ACX-3YjyA2U198.jpg

Link Auto is a sub-brand of Geely Automobile.Which brand does it belong toIt is a joint venture between Geely and Volvo. Lectra’s models are010203Wait. withLingke 03For example, it is based on the CMA platform jointly developed by Geely and Volvo, and it is the first sedan model launched by the Lectra brand. In terms of power,Lingke 03It is equipped with a 1.5T direct injection engine with a maximum power of 132kw and a peak torque of 265nm. The transmission system is matched with a 7-speed dual clutch gearbox. In terms of body size,Lingke 03Its length, width and height are 4658mm, 1840mm and 1459mm respectively.

Lingke Automobile is an automobile brand positioning in the middle and high-end market, and its product line is rich, including SUVs, cars and other models. As a sub-brand of Geely Automobile, Link Automobile has been strongly supported by Volvo in design, quality and technology. Linke brand inherits Volvo’s safety technology, comfort and luxury feeling, and integrates it into its own models to create automobile products that meet the needs of modern consumers. Among them,Lingke 01It is the first model launched by the Lectra brand. It is a medium-sized SUV with stylish design and luxurious and comfortable interior. It is equipped with Volvo’s Drive-E series 2.0T engine and has excellent power performance.Lingke 02It is a compact SUV, which adopts the unique design concept of "urban opposition aesthetics" of Lectra brand, with fashionable and dynamic appearance, simple and atmospheric interior, equipped with 1.5T and 2.0T engines and excellent performance. butLingke 03It is the first sedan model launched by the Lectra brand. Its exterior design is fashionable and exquisite, and its interior is luxurious and comfortable. It is equipped with 1.5T and 2.0T engines, with excellent power performance and moderate body size. It is a car suitable for urban driving. On the whole, Link Auto is a young, fashionable and high-quality automobile brand, and its products have high cost performance and are deeply loved by consumers.

Hua Xizi was awarded the "Excellent Case of Scientific Research and Innovation" by Xinhuanet.

   Comments: Domestic brands compete for "high-quality development" and start a long-term promotion competition.

  On December 3rd, on the occasion of the 2023 China Entrepreneur Blogging Forum, the second domestic brand innovation conference hosted by Xinhuanet kicked off. At the forum, the "Looking for Treasures and New Domestic Products" and a series of special plans initiated by Xinhuanet invited experts and representatives of certified enterprises to share their experiences and insights on brand innovation.

  Among them, Hua Xizi, a domestic beauty brand, emerged as a typical case of high-quality domestic products with scientific research innovation and unique brand culture positioning. Thanks to the innovation of Yuyang series and its R&D system, Hua Xizi was successfully selected as the "Excellent Case of Scientific Research and Innovation" in the "Looking for Treasures and New Domestic Products" and became the only China cosmetics brand that won the prize.

  From the development of large single products to the establishment of the research and development system of oriental beauty cosmetics, Hua Xizi is not only deeply cultivating traditional culture, but also constantly carrying out iterative upgrading of research and development, integrating traditional culture with modern technology. Behind this is a differentiated road guided by long-term doctrine and rooted in oriental aesthetics.

  Won the Xinhua News Agency award again, and Hua Xizi’s scientific research and innovation achievements were affirmed.

  In the last ten years, from foreign brands to the rise of domestic beauty brands, the beauty consumer market has undergone great changes. The wave of new domestic consumption has created more new opportunities for beauty brands, and also brought an assessment of product strength and scientific research strength. For domestic brands, in addition to adhering to the cultural core, it is more important to think about how to achieve high-quality development.

  Based on this consideration, since October, the Second Domestic Brand Innovation Conference has taken the lead in launching the "2023 Plan for Searching for Treasures of Domestic Products" and a series of special plans. Xinhuanet has launched a series of special topics by means of case collection and product evaluation, aiming to actively explore treasures of domestic products and empower domestic brands to develop with high potential.

  It is understood that since its establishment in 2016, China Entrepreneur Boao Forum has been successfully held for seven consecutive sessions, which has gathered the strength of the government, experts, enterprises, associations and other parties, focused on hot economic topics, and talked about China’s economic development on the principle of cutting-edge pragmatism. It is professional, targeted and constructive, with rich cross-border integration and exchange scenarios, and has attracted the attention of all sectors of society. It is known as the annual ideological and wisdom feast of China business circles.

  As a sub-forum, the second domestic brand innovation conference provided a high-quality communication platform for domestic brands. During the implementation of "Looking for Treasures of Chinese Products in 2023", Xinhuanet linked its all-media matrix and launched the "People’s Vote" campaign to explore the light of Chinese products in an all-round way, and selected benchmark and pioneer brands in the field of Chinese products from the dimensions of product sales, social voice, brand reputation, R&D ability, marketing innovation and industry contribution.

  Finally, according to the six dimensions of scientific research and innovation, green manufacturing, creative marketing, annual cutting-edge, sailing out to sea and commercial goodness, the high-quality domestic brands that meet the corresponding standards are selected.

  Judging from the selection mechanism, multi-dimensional and all-round comparative screening tests not only the product strength and innovation, but also the value created by the brand in the industry. It is even more difficult to stand out from hundreds of China brands, which is enough to show the weight of the award.

  Hua Xizi became the only brand in the beauty industry to be selected as an "excellent case of scientific research and innovation" in this selection activity of "Looking for Treasures in China in 2023". Different from other brands that focus on oriental beauty cosmetics, Hua Xizi has opened up a new path by herself and created a differentiated brand positioning from the perspective of "Oriental beauty cosmetics research and development system". In addition, the development logic of Huaxi Zi Yuyang series products and its oriental beauty makeup research and development system have also been highly recognized by the government, enterprises, experts and other parties.

  TOP-level scientific research investment, the research and development system of Huaxi Oriental Beauty Cosmetics has been "effective"

  "If consumers tried products with an open attitude a few years ago, now everyone will be more cautious in the process of choosing products."

  With the trend of consumption degradation, the beauty market began to show obvious polarization, and the high-end market and the low-end market went their own way, and the determinants of consumer behavior became more complicated — — Public demand gradually extends from a single function to aesthetic, emotional, social and other values.

  For example, the main tone of Oriental make-up puts forward multiple requirements: it should not only meet the needs of Asian users, but also have distinctive China characteristics. However, due to the far-reaching influence of the western make-up system on China’s make-up industry, the standards, rules and systems of China’s make-up industry have always been deeply branded with western make-up.

  In order to meet the multi-level needs of users, domestic brands must invest a lot of scientific research as soon as possible to explore and build a brand-new brand R&D system.

  1. Initiate the research and development system of Oriental Beauty Cosmetics.

  In fact, since last year, Hua Xizi announced that he would invest more than 1 billion yuan in the next five years to build a comprehensive and technologically advanced research and development system for oriental beauty cosmetics. Nowadays, through the continuous layout in the fields of product innovation, basic research and applied basic research, the research and development system of oriental beauty cosmetics initiated by Hua Xizi has achieved initial results.

  It is reported that the research and development system of oriental beauty cosmetics advocated by Hua Xizi is not a point-like exploration of combining oriental characteristics in formula or raw materials, but includes a whole system of research on the skin color of oriental skin, theoretical system of traditional Chinese medicine, research on oriental raw materials, research on oriental formula, research on oriental technical system, research on oriental color system, oriental materials, oriental crafts and modern applications, so as to realize the inheritance and innovation of China’s excellent traditional culture.

  Based on the consideration of building the research and development system of oriental beauty cosmetics, the parent company of Huaxi Zi, Yige Group, has established five research and development modules, including consumer research center, cosmetics science and technology innovation center, human skin and bioelectronics research center, industrial design and CMF research and development center, and oriental aesthetics and space innovation center. Through strong R&D resources integration ability, Hua Xizi is also constantly consolidating the R&D system of Oriental Beauty Cosmetics, and has made remarkable achievements in many innovative fields.

  Looking back at Hua Xizi’s performance this year, with excellent product strength and innovative strength, Hua Xizi has won authoritative awards and honors many times, which is enough to show his excellent product strength and value creation ability.

  On May 9th, under the guidance of Xinhua News Agency, the first China Brand Global Communication Conference hosted by Xinhua News Agency Brand Studio, Xinhua News Agency News Center and Xinhua News Agency Shanghai Branch was held in Shanghai, and the Research Report on China Brand Global Communication Power (2023) was released at the same time. Simultaneously with this report, there is also a list of "Global Communication Power of China Brands". Among them, Huaxizi, as the only beauty brand, was included in the list of "TOP10 Global Communication Power of China Brands" together with Maotai, Alibaba, Huawei and China Architecture.

  In November this year, the final list of the 2023 VOGUE Beauty Awards was officially released, and Huaxizi brand won the color research and development award with the help of Little Daisha lip yarn-Mulan yarn, and made a great contribution on the international stage with "China color".

  In the same month, another heavy award in the industry — — The award of "2022 China Cosmetic Industry Brand (Lip Product Category)" selected by China Flavor and Fragrance Cosmetic Industry Association was also awarded to Hua Xizi, which affirmed her product strength, scientific and technological strength and brand influence. Having won numerous awards from industry authorities, Hua Xizi has always been leading the industry and constantly creating new values.

  2. Expand the matrix of sensitive muscle makeup products, and forge a good reputation for the jade series.

  In the "Looking for Treasures of Chinese Products in 2023", as the main case of scientific research and innovation, Huaxi Zi Yuyang series fully shows the whole link process of the brand from basic research, raw material innovation to integration into oriental beauty makeup culture, and finally transforms its product strength into product reputation.

  According to reports, on March 8 this year, Hua Xizi explained the new product value it provided to users — — "Sensitive muscles apply".

  From air honey powder and silk honey powder cake to air cushion, makeup liquid foundation and makeup spray, Yuyang series, as the trump card product line of Hua Xizi, firmly adheres to the category development route of makeup demand of users with sensitive muscles and gradually expands the product matrix of "makeup suitable for sensitive muscles".

  Thanks to the strong innovation ability of single products, the sales volume of Huaxizi Yuyang series products has always remained stable in the "upper circle" of the industry.

  According to statistics, as of November 11th, in Tmall’s beauty sub-category list, Huaxizi air honey powder is not only ranked as TOP1 in Tmall’s hot-selling list/repurchase list/praise list, but also as TOP1 in double 11’s hot-selling list under this category, with more than 112,000 people repurchased each year.

  According to the recent list data of Tik Tok Mall, a number of items of Huaxi Zi Yuyang series continue to rank first in the sub-categories. For example, air honey powder is listed on the explosion list TOP2 of non-makeup loose powder, Huaxi Zi Yuyang air cushion liquid foundation is listed on the explosion list TOP1 of makeup air cushion, and Huaxi Zi purple honey powder Yuyang fixed makeup loose powder is listed on the brand light loose powder explosion list TOP1… …

  Behind Yuyang series products is Hua Xizi’s exploration and polishing of the research and development and innovation of "China characteristics" cosmetics, which is also the initial achievement of Oriental beauty cosmetics research and development system.

  From "quantity" to "quality", research and development needs to slow down.

  Li Huiliang, chief scientist of Yige Group, has publicly stated that there is no curve overtaking in cosmetics research and development. The overall level of cosmetics enterprises in China is 15-20 years behind the advanced level in the world, whether in hardware, software or formula research.

  In order to realize the transformation from maintaining business to building brand barriers, it is the only way to improve the sense of technology and innovation of products, and it is also the biggest dividend for a long time to come. However, from an innovative point of view, most domestic brands can only keep up with the trend, but can’t really lead the trend. They have "explosive thinking" but it is always difficult to appear classic items that cross the life cycle.

  Since Huaxizi was founded in 2017, it has grown into a TOP brand of domestic cosmetics in the past five years. With the brand image of Oriental Beauty Cosmetics, it has been deeply rooted in people’s hearts, and has moved from China to a global layout.

  This is inseparable from the long-term adherence of Huaxizi to the product development concept of "slow research and development, fast iteration". According to reports, the average development cycle of Huaxi products is 1 year and 9 months. From the multi-dimensions of formula, raw materials, use experience, user’s touch and weight, Hua Xizi prolongs the product life cycle by polishing the product details.

  For example, in the R&D layout, Hua Xizi deeply cultivated innovative patented technologies and raw materials, and took the lead in occupying the leading position in the domestic makeup track.

  According to the data of Sky Eye Survey, as of December 5, 2023, Yige Group had 188 patents, including 62 invention patents and 26 utility model patents. The total number of patents and the number of invention patents rank first among the local enterprises dominated by cosmetics brands.

  It is reported that at this stage, Hua Xizi is combining ancient wisdom with modern science and technology to carry out basic research and applied basic research on China’s characteristic plants and mineral raw materials.

  In addition to "nephrite powder", the parent company of Huaxi Zi, Yige Group, adheres to the basic pursuit of safety, gentleness and effectiveness, and also has a number of research results in plant extracts, research on the formula of effective products aimed at the skin color of China users, etc.

  As "Oriental Beauty Makeup", "China Makeup" and "Chinese Aesthetics" gradually become synonymous with uniqueness and individuality, or even become the most important cultural support behind the beauty brand, or lack of sufficient cultural precipitation, in-depth excavation of "Chinese Aesthetics", or excessively stick to brand marketing, ignoring the integration of brand culture and modern scientific research, it will mean the loss of cultural support, and finally become a "general talk" marketing story.

  From Hua Xizi’s series of R&D actions, we can see that new product development or raw material innovation is not in a hurry, and only by "slow pace" through the product cycle can we achieve a long-term leap.

  Born in the era of awakening, new domestic brands have been endowed with extraordinary significance and high expectations by consumers because of their advantages such as admiration, technology assistance and traffic crowding.

  For Hua Xizi, the lever of Oriental beauty makeup research and development system is used to incite greater growth; The promotion of product strength with traditional cultural heritage has been deeply integrated into brand genes. On the young track of Oriental make-up, they have long realized that grasping the trend of new technology is the best way for later brands to surpass the first-time brands.

  It can be said that the competition of new domestic brands is a marathon only belonging to the long-term, and Hua Xizi is on the road of continuous acceleration.

42 airlines announced flight delay compensation standards, and some low-cost airlines did not compensate.

  The Civil Aviation Administration of China recently issued a notice on the implementation of the Regulations on Normal Flight Management by domestic airlines and airports. The circular summarizes the general transportation conditions announced by domestic airlines, the service content and compensation scheme after flight delay in the emergency plan for on-board delay.

  According to the circular, 42 domestic airlines announced the flight delay compensation standards. For flight delays caused by airlines, most airlines will give the highest 400 yuan economic compensation; The flight delay compensation schemes of Air China, Hainan Airlines and China Southern Airlines are similar. Some airlines bluntly said: "No matter what causes flight delays or cancellations, no economic compensation will be provided."

  Passengers with flight delays caused by airline companies receive the highest compensation from 400 yuan.

  According to the latest data from the Civil Aviation Administration, the normal flight rate reached 76.46% from January to November 2016, up 9.16 percentage points year-on-year. Among the various factors that constitute flight delays, the weather factor rose from 29.5% in 2015 to 56.8% at present, which has become the main reason affecting the normal flight.

  According to the delay compensation standards of 42 airlines recently issued by the Civil Aviation Administration, passengers have to take care of their own accommodation and meals for flight delays caused by "uncontrollable" reasons such as weather and emergencies, and will not be compensated. That is to say, 42 airlines have adopted the general transportation condition of "assisting in the arrangement and not bearing the expenses" for the delay disposal due to non-airline reasons.

  In contrast, for flight delays caused by airlines, the disposal methods and compensation standards of airlines are slightly different. The reporter found out that the flight delay compensation standards announced by many airlines such as Air China are basically the same: the delay is more than 4 hours (inclusive) and not more than 8 hours, and each passenger compensates RMB 200 yuan; If the delay is more than 8 hours (inclusive), each passenger shall compensate RMB 400 yuan. Air China said that if the flight is delayed or cancelled at the stop, or the domestic flight is alternated, "whatever the reason, we will provide you with meals or accommodation services."

  In terms of flight delay compensation standards, Shenzhen Airlines, Shandong Airlines, Kunming Airlines, Dalian Airlines, Air China Inner Mongolia Company, Chongqing Airlines, Hainan Airlines, Grand China Airlines, Capital Airlines, Tianjin Airlines, Jixiang Airlines, Sichuan Airlines, Chengdu Airlines, Donghai Airlines, Tibet Airlines, Qingdao Airlines, Jiangxi Airlines, etc. also have the highest compensation amount for passengers not exceeding 400 yuan.

  China Eastern Airlines and Shanghai Airlines set the above standards as the "minimum" standards. According to China Eastern Airlines, if the flight is delayed for more than 8 hours (inclusive), the minimum compensation standard is RMB 400 yuan. In other words, the compensation actually received by passengers may be higher than this figure. Other airlines have increased the compensation gear for delays of 4 hours to 6 hours; Or the amount of compensation will be lowered to 100 yuan.

  Some airlines express that flight delays will not be compensated.

  For the compensation of flight delay, airlines such as China United Airlines, Changan Airlines, Western Airlines, Urumqi Airlines, Jiuyuan Airlines, Spring Airlines, Guilin Airlines, Guangxi Beibu Gulf Airlines, etc. said that no matter what causes flight delay or cancellation, they will not provide economic compensation.

  The reporter noted that more than half of the airlines without economic compensation are low-cost airlines. "Based on the differences in business models, it is difficult for low-cost airlines to provide economic compensation to passengers when flights are delayed. Like the terms of not providing meals, this information will be clearly publicized on the ticket purchase page of official website or the cooperative website. " A person in charge of Spring Airlines said.

  Not making economic compensation for flight delays does not mean lowering the service level. Due to the delay or cancellation of flights due to airline reasons, Changan Airlines said that it will provide free return and change services, meals and accommodation services and assist passengers to complete the follow-up itinerary; Guangxi Beibu Gulf Airlines also said that it can provide services such as meals and accommodation to passengers; Jiuyuan Airlines promised to inform passengers of the delay or cancellation information in time; Spring Airlines also said that it will provide passengers with follow-up refund and change service in time, whether it is free or not, and how to charge depends on the type of ticket purchased by passengers.

  An emergency plan should be announced for flight delays.

  Passengers are not allowed to disrupt facilities and order.

  Major airlines also make regulations on information announcement, catering service provision time, disembarkation conditions and restrictions. At the same time, the Notice also disclosed the websites, complaint telephone numbers and e-mail addresses of major airlines.

  The Regulations on the Normal Administration of Flights clearly stipulates that the carrier shall formulate and announce the emergency plan for delay to the public after the on-board delay occurs. If the delay on board exceeds 2 hours (inclusive), the carrier shall provide drinking water and food for the passengers on board; If it takes more than 3 hours (inclusive) and there is no clear departure time, passengers should be arranged to get off the plane and wait without violating aviation safety and security regulations. During this period, the normal use of toilet equipment should be guaranteed. During the large-scale flight delay at night, the airport management agency should coordinate the relevant units to extend the airport bus operation time.

  In addition, the "Regulations" clarify that passengers should take the opportunity in a civilized manner and legally safeguard their rights, and must not engage in acts that disrupt the production order of civil aviation transportation, such as destroying facilities and equipment, otherwise they will be dealt with by the public security organs according to law.

  Support

  Aviation delay insurance can be purchased to prevent loss.

  After the airline’s flight delay compensation policy is revised, in what way can passengers prevent the financial loss caused by flight delay in the future? Some insiders suggest that passengers can purchase flight delay insurance by themselves. Flight delay insurance is an additional service of aviation, with a wide range of compensation. Usually, insurance products will also set a step-by-step payment standard according to the length of delay.

  In addition, you can also get compensation by swiping a credit card with the function of air delay insurance to purchase air tickets. Comprehensive photo courtesy of Xinhua News Agency such as Yangguang

Global News: U.S. stocks fluctuated violently and it was difficult to get a strong rebound in April.

  On Friday, local time, with the last-minute leap before the close, the three major indexes in the United States collectively turned red, temporarily stopping the continuous decline in the previous two days and making it difficult to get a good start in April. The difficult trend is enough to show that under heavy pressure, the market is still in the struggling stage where the Federal Reserve is about to raise interest rates aggressively and the geographical situation is still unclear.

  China Stock Exchange rebounded strongly. Netease Pinduoduo Baidu rose over 6%, leading the Nasdaq 100, bilibili rose nearly 8%. Among the new energy automobile stocks, Xpeng Motors rose nearly 6%, LI rose over 5% and Weilai Automobile rose over 4%.

  [overnight U.S. stocks]

  [global index]

  [global goods]

  [Shanghai Stock Exchange Index]

  [overnight news]

  The minutes of the FOMC meeting revealed the determination to raise interest rates.

  The good news for investors is that April is usually the best month for US stocks in a year. Sam Stovall, chief investment strategist of CFRA, explained that the probability of the S&P 500 index rising in April since World War II reached 70%, with an average increase of 1.7%. In contrast, the average increase of the S&P 500 index in all months is 0.7%.

  However, it is obvious that "usually" is not suitable to describe April 2022 at a time when guns are rumbling in Ukraine and the Federal Reserve is stepping on the accelerator of raising interest rates.

  Members of the International Energy Agency agreed to work with the United States to release oil reserves on a large scale.

  After the United States announced an unprecedented plan to release reserve oil, in order to alleviate the economic damage caused by high energy prices, several American allies also intend to join the Biden administration.

  Hidechika Koizumi, an official of Japan’s Ministry of Economy, Trade and Industry, said that members of the International Energy Agency (IEA) agreed to release a new round of emergency fuel reserves on Friday. The time and quantity of oil discharge in each country will be decided later.

  The steady growth of non-farm employment in the United States in March may push the Fed to raise interest rates by 50 basis points in May.

  In the United States, jobs continued to grow strongly in March, and wages accelerated again, which will make it possible for the Federal Reserve to raise interest rates by 50 basis points in May.

  The data shows that the number of non-agricultural employees in the United States increased by 431,000 after the seasonal adjustment in March; The unemployment rate recorded in March was 3.6%, continuing to hit a new low since February 2020; In March, the average hourly wage recorded an annual rate of 5.6%, slightly higher than expected.

  [company news]

  In March, the ranking of the delivery of new car-making forces fluctuated violently: the zero-run delivery broke the bottom of Wanweilai’s "accident" for the first time.

  On April 1st, the new force of making cars released the delivery in March. After experiencing a brief downturn in February caused by the Spring Festival holiday, the delivery volume of Xpeng Motors, Nezha Automobile, LI and Zero Run Automobile all exceeded 10,000 in March, among which, Zero Run achieved delivery of over 10,000 since its first delivery in July 2019; However, Weilai Automobile unexpectedly bottomed out in March.

  Toyota continues to press GM to lead the US market in March.

  On Friday, local time, a number of car manufacturers released sales data for March this year, among which Toyota, a Japanese car company, slightly surpassed GM’s 512,846 vehicles with 514,592 vehicles, ranking first in the US market. It is worth mentioning that the sales data of the two car companies decreased by 15% and 20% respectively. Affected by the surge in oil prices, hybrid models, which account for a quarter of Toyota’s sales, only fell by 3.9% in March.

  Worried about the decline in smartphone consumption, JPMorgan Chase analysts removed Apple and Qualcomm from the list of concerns

  JPMorgan Chase analysts removed Apple and Qualcomm from the "watch list", which contains the stocks most recommended by analysts. The bank said that due to the possible decline in consumer spending, iPhone SE may not meet the previous high sales expectations, and Apple’s software service revenue may also usher in a headwind; The weak demand for low-end Android phones will have an impact on Qualcomm.

Intelligent thinking of Wuling: Everyone loves and dares to use it.

  [car home Industry] With the rapid popularization of intelligence, people’s way of life and travel is undergoing significant changes. Users have also become more convenient in driving. But while intelligence brings convenience, these functions also bring a lot of trouble to consumers. Many technical terms and abbreviations are dazzling.

  At the same time, due to the consideration of safety, many consumers have a mentality of "not commonly used, not daring to use, not using". No matter for the industry or the car companies themselves, these problems need to be solved urgently. High above the intelligent technology, only in the use of the majority of users, can usher in a faster development.

Home of the car

  While many other car companies, especially the new car-making forces, are still taking unmanned driving as their ultimate development direction and taking the stacking of various hardware and the introduction of obscure functions as their selling points, SAIC-GM-Wuling (hereinafter referred to as SGMW), which has always advocated that "what people need, Wuling will build", has given a seemingly opposite answer.

  On August 8, SGMW officially announced its important achievements in the field of intelligence at the important moment when SGMW’s first new energy global vehicle, Air ev (right-hand rudder version), rolled off the assembly line in Indonesia and new energy vehicles officially exceeded 1 million, and had in-depth exchanges with the media.

Forget the function and start from the scene.

  In the communication, SGMW has never mentioned the expressions of various computing powers and the functional introductions that other car companies often say, only the scenes that users encounter every day and the efforts made by Wuling in these familiar scenes. Because in SGMW’s vision, intelligence should "reshape future driving".

  What should driving be like in the future? For SGMW, it is intelligent driving that everyone dares to use, everyone can use and everyone loves to use, and it is intelligent driving that makes users feel at ease and happy. Since intelligence provides such a platform for cars, it should be well used.

  In order to realize this vision, SGMW has created the technical concept of "Emotional Engine", focusing more on high-frequency usage scenarios.

  The "Emotion Engine" takes "users" as the core and is driven by "emotions", focusing on users, segmenting scenes and gaining insight into people’s hearts, deeply focusing on the scenes that users are most concerned about and use the most frequently, and realizing an intelligent closed loop from user emotion capture → scene definition → algorithm realization → simulation test → real vehicle verification → user co-creation.

Home of the car

  Through the "emotional engine", SGMW can capture the emotional changes of consumers in various car use scenarios. For example, users will feel scared and angry in scenes such as being jammed at close range and parking under the car. Users will feel angry and anxious in scenes such as speeding up and finding a parking space before going straight through the intersection.

  Based on the emotional engine, SGMW also found that the highest frequency scene of users’ travel is the driving scene of 0-80km/h in the city. With deeper insight, it was further found that "congested road conditions" and "parking links" are two major difficulties that users need to solve urgently. In order to solve these two major pain points of users, SGMW has solemnly launched the "Lingxi Intelligent Driving System".

  In SGMW’s view, good steel should be used in the cutting edge, and it is the key to effectively solve the user’s problems. Instead of spending money on intelligent functions with few usage scenarios and high cost, it is better to be pragmatic and let users realize the best experience with the least cost.

  To this end, SGMW has established an intelligent R&D team of more than 4,000 people, including 109 doctors around the world, and built the world’s first public test road integrating 5G communication, V2X, remote driving control and driverless driving. In 2019, it began to lay out unmanned logistics and actively explore the field of intelligent driving.

DJI DJI Technology Endorsement

  In order to realize the imagined intelligent vision, SGMW chose DJI as its intelligent driving technology partner. Of course, there are some accidental factors in choosing DJI, but more of them are the coincidence of the "user" concepts of both sides. One has millions of new energy users, and the other has tens of millions of product technology applications. The two sides can be described as hitting it off.

Home of the car

  In the end, the "smart driving system" with the core advantages of "parking scene" and "congestion scene" came into being. On the core hardware, SGMW chose DJI stereo binocular camera as the key component. In SGMW’s view, binocular vision is the best choice after hundreds of millions of years of evolution.

  Based on DJI’s algorithm accumulation in the field of visual perception and the mass production experience of UAV’s visual perception system, the stereo binocular camera independently developed by DJI has the core technical advantages of stereo visual perception imaging, online self-calibration technology and real-time road online modeling.

Home of the car

  Moreover, the structure of integrated binocular, not two independent monocular cameras, can bring higher stereoscopic vision synergy, not only can accurately identify common objects, but also can accurately locate any obstacles and estimate their distance, providing stereoscopic and accurate visual perception for the "Linxi Intelligent Driving System".

  At the same time, relying on DJI’s on-board vehicle regulation domain controller and intention prediction and multi-modal decision-making regulation and control technology, Lingxi Intelligent Driving System has extremely high software and hardware collaborative optimization ability and rich peripheral expansion and integration ability, and has the advantages of user’s intention prediction in complex road conditions, self-learning in various driving styles and full coverage of urban road conditions in China.

  At the level of test and verification, SGMW has established a complete simulation test system, especially a fully closed-loop virtual test platform for people, vehicles, roads and environment and a complete set of intelligent driving simulation test and evaluation system. AI restores complex and diverse traffic scenes and provides simulation verification for the "Linxi Intelligent Driving System" with more than 20,000 kinds of user usage scenarios.

  In the real vehicle verification, SGMW has completed more than 5 million kilometers of road tests and more than 1 million intelligent function tests, covering 20 provinces and more than 100 cities across the country, covering a wealth of driving and parking scenarios. What’s more worth mentioning is that SGMW has joined hands with 10,000 real users to create and improve the intelligent driving experience, listen to the feedback from real users, and create a number of "industry-first" intelligent driving functions.

Home of the car

  At present, the "Lingxi Intelligent Driving System" has taken the lead in landing the 2023 KiWi EV and will be extended to other models in the future. With its excellent performance of "smart parking" and "smart driving" in urban travel scenes, the 2023 KiWi EV once won two honors of "Smart Parking Gold Award" and "Smart Driving Gold Award" in the 2022 World Smart Driving Challenge.

How does the "Lingxi Intelligent Driving System" solve the pain points of users? 

  Based on the deep thinking of intelligent application and the blessing of "Linxi Intelligent Driving System", many practices of SGMW are very different from those of the industry. For example, in the scene of chaotic lane lines, the general practice of the industry is lane line recognition, while SGMW adopts stereo recognition of the surrounding environment. For shifting the lever to change lanes, the general practice in the industry is to open the limited conditions and fix the speed to change lanes, while SGMW can realize intelligent identification of road conditions and accelerate and decelerate to change lanes.

  For another example, for obstacle recognition and response, the general practice in the industry is that obstacles need training to be recognized, while SGMW can avoid them intelligently without training; In the case of traffic jam at close range, the industry may suddenly brake or fail to brake, and SGMW can easily deal with traffic jam when the vehicle is 1.5m away from the vehicle.

  In the parking scene, the "Linxi Intelligent Driving System" can simultaneously support parking space identification in the static, forward and backward all-round states of the vehicle; Stop when visible, effective vertical, parallel and inclined train spaces, and can identify parking space locks; In the process of parking, the parking space limiter can be identified to avoid "offside". In addition, the "Linxi Intelligent Driving System" also pioneered the identification and accurate parking of parking spaces at any angle of 360, which can identify and accurately park parking spaces at any angle with the parking spaces, and can be operated both inside and outside the car.

  For narrow parking spaces (including horizontal, vertical and inclined train spaces) with one side exceeding the rearview mirror by 15cm, vehicles can park safely and smoothly. Facing the corner parking space, the vehicle can accurately identify and reasonably plan the parking path according to the parking space and the surrounding actual situation.

  It is worth mentioning that "Linxi Intelligent Driving System" also pioneered "AI Intelligent Parking", which integrates the functions of intelligent parking, direction judgment and path planning. The parking scene is not disturbed by the parking space shape and vehicle state, and any parking method can realize intelligent parking, and can respond to obstacles in time to reserve enough boarding space for drivers.

Home of the car

  It is understood that after the user’s closed-loop verification, SGMW vehicles using the "Lingxi Intelligent Driving System" can keep users in a pleasant or surprising state regardless of fast road conditions, high-speed road conditions and parking links.

  Today, SGMW has completed the construction of a pure electric and hybrid power platform. Next, intelligence will become its important development direction. In the field of intelligence, SGMW’s achievements are not only "Linxi Intelligent Driving System". In the future, SGMW will also jointly develop the intelligent cockpit function-Scene Rubik’s Cube based on the concept of emotional engine and bytes, which can realize active interaction among thousands of people. (Text/car home Yang Yichun)

Home of the car