月度归档 2025年3月11日

International gold price hit a record high. Can gold consumption continue to "buy in buy buy"?

Up, up, up! International gold price hit a record high!

Brand gold jewelry is approaching 690 yuan per gram, can gold consumption continue to be "bought in buy buy"?

Last week, the soaring gold price rushed to Weibo for hot search. As of the close of March 29th, Shanghai Gold Futures closed up 2.56% to 531.3 yuan/gram, and the intraday price was 532.54 yuan/gram, a record high. Overnight, the international gold price hit another record high, and COMEX gold futures hit a record high of $2,256.9 per ounce.

The price of domestic brand gold jewelry has also risen. Yangzi Evening News/Zi Niu News reporter visited many brand gold jewelry stores in Nanjing and learned that the price of Chow Tai Fook’s jewelry gold has risen to 686 yuan/gram, and the price of investment gold bars is 616 yuan/gram. Can residents continue to buy gold in buy buy? What should I pay attention to when investing in gold?

Every gram of gold jewelry approaches the gold shop of 690 yuan shopping mall to launch "activity price"

On March 31st, the reporter of Yangzi Evening News saw at the scene of several chain brands’ gold shops such as Xinjiekou and Taiping South Road that all brands have launched a certain amount of double-weekend promotion activities, and some brands have a preferential margin of 99 yuan per gram.

At the counter of Chow Tai Fook in Xinjiekou Store, the price of jewelry gold and investment gold bars in the store is 686 yuan/gram and 616 yuan/gram respectively. The basic gold price of the old temple is 688 yuan/gram, and the activity price is reduced by 60 yuan per gram. In addition, you can enjoy the 120 yuan Meituan coupon; Chow Tai Fook’s basic gold price is 686 yuan, minus 30 yuan per gram (at the same time, you can buy US group coupons, and then give a discount of one or two hundred yuan on the basis of the total price); Lao Fengxiang’s basic gold price is 686 yuan, and the preferential activity price is reduced by 60 yuan per gram. Together with the promotional activities launched by the store, the final preferential margin is reduced by 99 yuan per gram. The basic gold price of an old temple gold shop in Taiping South Road is 688 yuan/gram, with a discount of 75 yuan per gram, and the wages are calculated separately.

In the old temple gold shop on Taiping South Road, a bride who is to be married in May told reporters that the price of gold has risen too fast recently and decided to let her husband buy gold jewelry with a lower gram, saying that she would not follow suit. As for whether gold jewelry will continue to rise, the salesperson said: "Gold costs one price a day, and the listing price of gold jewelry is often adjusted. We can’t say this. Recently, the price of gold has risen a bit. "

Why is the price of gold "rising"? What should I pay attention to when investing in gold?

Why has the international gold price kept rising recently? Bai Wenxi, vice chairman of China Enterprise Capital Alliance, said in an interview that the main reasons are as follows: First, the dollar is expected to weaken. As a credit currency, the value of US dollar is negatively correlated with the price of gold. The loose monetary policy and expansionary fiscal policy in the United States release a large amount of dollar liquidity, which may lead to the weakening of the dollar, and then push up the price of gold; Second, central banks in many countries began to increase gold as reserve assets, which intensified the demand for gold and promoted the rise of gold prices; Third, the uncertainty of the global economic and political situation has increased the market demand for safe-haven assets such as gold; Fourth, the expected interest rate cut by the Federal Reserve and the decline of the US dollar index also pushed up the price of gold.

For gold jewelry with rising prices, Bai Wenxi reminded that the price of gold jewelry usually includes higher processing and design costs, which may affect its return on investment. Therefore, personal needs and investment purposes should be considered when buying gold jewelry.

So, for ordinary people, what do you need to pay attention to when investing in gold bars? Guo Tao, an angel investor and a special researcher at the Research Center for E-Commerce of NetEconomy, Social Security and Economics, believes that in the short term, the international gold price generally shows an upward trend. In the first quarter and the second quarter, the gold price was driven by economic weakening and risk-averse factors, showing a strong trend, which does not rule out the possibility of hitting a new record high, but even traditional risk-averse assets such as gold cannot completely avoid risks. Investors should be cautious, don’t blindly follow the trend, and consider long-term investment.

Bai Wenxi said that in addition to gold bars, other ways for ordinary people to invest in gold can consider financial derivatives such as gold ETF (exchange traded fund), gold futures and gold options, as well as gold accumulation business. Each method has its own characteristics and risks, so it is suggested to conduct sufficient market research and risk assessment before investing.

Extended reading

Can gold stocks catch up?

Experts remind: the risk is high after the sharp rise.

Boosted by the higher gold price, the precious metals sector in the A-share market collectively closed up. As of the close of March 29th, Chifeng Gold (600988.SH) had a daily limit, Shandong Gold (600547.SH) rose by nearly 8%, Yintai Gold (000975.SZ), Zhongjin Gold (600489.SH) and Hunan Gold (00219).

Traders said that it is necessary to be alert to the risk of callback after the stock price of gold stocks has soared.

A number of listed companies in the gold sector recently disclosed the 2023 annual report. The 2023 annual report released by Shandong Gold on the evening of March 28th showed that during the reporting period, the company recorded revenue of 59.275 billion yuan, a year-on-year increase of 17.83%. The net profit of returning to the mother was 2.328 billion yuan, up 86.57% year-on-year.

The 2023 annual report disclosed by Zijin Mining (601899.SH) recently showed that the operating income during the reporting period was 293.4 billion yuan, a year-on-year increase of 9%; The net profit of returning to the mother was about 21.1 billion yuan, a year-on-year increase of 5%.

The Wells Fargo Fund pointed out that in the short term, there is a risk of shock after the sharp rise in gold prices; In the medium and long term, the logic of gold rising is still sufficient. First of all, in 2024, with the gradual realization of the expectation of interest rate cuts in the United States, the downward trend of real interest rates is expected to push up the price of gold; Secondly, there is still great uncertainty in geopolitics, and the value of gold allocation as a safe-haven asset continues to be prominent.

In 2024, the pre-sale box office of May 1st new film broke the lead of 6.5 million "Peacekeeping".

1905 movie network news According to Lighthouse Professional Edition, as of 15:10 on April 17th, the pre-sale box office of May 1st new film in 2024 has exceeded 6.5 million! The top three for the time being.


The story of the film "Peacekeeping Riot Squad" is based on the real peacekeeping mission of Chinese peacekeeping police. It tells that at the request of the United Nations, dispatched by the state, peacekeeping police such as Yu Weidong (ornaments), Yang Zhen (ornaments), Ding Hui (ornaments) and Zhou Jiaxuan (ornaments) shoulder a sacred mission, go far to foreign countries, go deep into the war-torn mission area to carry out peacekeeping missions, and build a blue life defense line for people suffering from war.


"Nothing can’t be solved with a hot pot" temporarily ranks second in the May 1st pre-sale box office list. The film tells an absurd story full of suspense and joy: four people who don’t know each other share the spoils in the backstage warehouse of the theater, but they are accidentally involved in a murder case. A hot pot in YOLO rolls with endless suspense, and greed and deception lead to a series of reversals. Finally, the special identity of the four people gradually surfaced, and the mysterious truth was also coming out … …


The comedy movie "thelma and louise Money" ranked third with 786,000 pre-sale box office. The film tells the story that "Iron Rooster" Jia Youwei (ornaments) decided to spend time with the old irons while he was alive because of his physical changes, so he called his childhood brothers Sha Baihu (ornaments), Xu Dali (ornaments) and Dong Jianfeng (ornaments) to fulfill his promise of youth, vowing to spend millions of savings and enjoy ten days of ".


Followed byThree animated films, respectively, are classic works released for the first time in mainland China; The first big movie of Japan’s super popular animation "Spy Play House"; There is also a film based on Nie Xiaoqian, the novel Strange Tales from a Lonely Studio by Pu Songling, a writer in Qing Dynasty.


Huayi teamed up with Ali Tencent to raise 3.6 billion yuan and will shoot 31 new films in the next three years.

Untitled -1.jpg

Wang Zhongjun, Chairman of Huayi Brothers (right) and Ma Yun, founder of Alibaba (data map)

    1905 movie network news On the evening of November 18th, Huayi Brothers announced that it had raised no more than 3.6 billion yuan from four issuers, including Hangzhou Ali Venture Capital Co., Ltd. (hereinafter referred to as Ali) and Shenzhen Tencent Computer System Co., Ltd. (hereinafter referred to as Tencent), through non-public issuance of A shares. Among them, 3.1 billion will be directly used to invest in film and television projects, and Huayi Brothers promised to use this fund to complete the production of 31 films within the specified three years.

    In addition to the simple private placement cooperation, Huayi Brothers also revealed in two announcements on strategic cooperation that the company will carry out mutual and deep cooperation with Ali and Tencent respectively, including Taobao, Entertainment Treasure, tencent games and other platforms. In addition, Huayi also reached an agreement with these two issuers to release a certain amount of investment in "Huayi Film Works" for their participation.

    So far, Huayi Brothers has completed the largest financing business in the film industry in 2014. With this issuance, Huayi successfully joined hands with companies such as Ali and Tencent, further promoting the company’s layout in the Internet field.

Huayi financing 3.1 billion: 31 films completed in 3 years.

Ali and Tencent each received 10% of the shares.

    For some time, the discussion about Huayi’s "de-filmization" strategy has continued to ferment. Some people are optimistic about using this method to expand the territory and realize industrial integration; Some people think that Huayi is "doing nothing", which leads to a decline in performance. Now it is announced that it has reached strategic cooperation with Internet companies Ali, Tencent, Ping An Asset Management Co., Ltd. and CITIC Construction Securities Co., Ltd. from the financial industry. Huayi’s move can be described as "killing two birds with one stone": not only did it not neglect the original multi-layout plan, it successfully broadened the company’s resource channels in film and television, games, e-commerce, finance and other fields, but also raised 3.1 billion yuan for film and television project production, which provided a solid guarantee for the company’s next big move in film and television. According to the analysis report on the use of raised funds issued by Huayi, the company promised to use this fund to invest and produce movies and TV series in the three years from January 2015 to December 2017. Among them, there are 31 films, and the investment will account for nearly 60% of the total, including 12 super-large films, 12 large-scale films and 7 small and medium-sized films.

    Among the four companies participating in this non-public offering subscription, the cooperation between Ali and Tencent, two companies from the Internet industry, and Huayi is far from simple private placement. In addition to the deep cooperation with the superior resource "new media" platform, Huayi also reached an agreement with them to release 5%-10% of total investment of the project’s "Huayi Film Works" for Ali and Tencent to participate in the project, and completed the production and distribution of five films with the two companies within three years from the effective date of the agreement.

Join hands with Ali: Entertainment Bao participates in the operation of 10 Huayi projects.

Taobao takes the lead in derivatives promotion platform.

    Ali plans to subscribe for Huayi shares this time for 1.533 billion yuan, accounting for 42.5% of the total amount raised. It is not difficult to see from the strategic cooperation announcement that the cooperation between the two parties involves many aspects of the company’s business. First of all, Huayi’s film works will officially enter Ali’s "Entertainment Treasure" in the next three years, and the two companies will jointly select 10 films and adopt this product model for production and distribution. Undoubtedly, the highly targeted business attributes and a large number of user data resources of "Entertainment Bao" will make Huayi, which has just set up a new media interactive platform and is focusing on developing a "fan economy", even more powerful.

    Another cooperation is related to Ali’s most popular "Taobao". As early as 2012, Huayi began to test the water film derivative model and regarded it as a powerful performance growth point. According to statistics, in the last three years, Huayi’s movie and TV drama business and its derived income totaled more than two-thirds of the total revenue. In order to continue to focus on creating a brand-new interactive system that combines traditional media with Internet finance and e-commerce, Huayi will give priority to the cooperation of e-commerce platform with Ali on its derivatives with relevant rights. For the cooperative film [Note 4], Huayi will give priority to Taobao for online ticketing sales cooperation. The ticket sales and O2O business of Huayi’s real-life entertainment theme park will also be promoted on this platform.

Cooperation with Tencent: the priority of star IP adaptation is shared by both parties

Realize the common content of movies, literature and online games.

    Compared with the multi-point cooperation with Ali, the purpose of cooperation between Huayi and Tencent is much simpler and more direct, that is, sharing the star IP resources of both parties. In the next five years, under the same conditions, Tencent must give priority to Huayi’s online games or literary works for which it enjoys relevant rights. In return, all the online games, online literature and animation adaptation rights of Huayi’s film and television works will also be given priority to Tencent. For Huayi, this seemingly independent content cooperation project also undertakes the important task of exploring new ways of cooperation between Huayi’s game business and tencent games platform, and provides help for the company’s game business that needs to be developed urgently.

    Huayi has been trying to deploy its interactive entertainment business group. This time, the establishment of a priority cooperation mechanism between movie IP and Tencent literature and game IP, and the opening of IP rights circulation channels between the two sides to achieve common content will help to bring into play the synergy between the company’s businesses, provide great impetus for the company to establish an internet entertainment network ecosystem, and help enterprises further improve the industrial chain layout.

[Note 1] Private placement: that is, non-public offering, offering shares to specific investors, which is also commonly known as private placement.

[Note 2] Huayi’s film works refer to film projects which are developed and produced by Huayi, controlled by Huayi, and which enjoy the decision-making power of investment arrangement.

[Note 3] Derivatives of which Huayi enjoys relevant rights: including the related derivatives of its contracted artists developed by Huayi and enjoying relevant rights, and the derivatives of which Huayi enjoys the right to develop related derivatives.

[Note 4] Huayi and Ali co-produced films: namely, 10 entertainment treasure co-produced films, 5 co-produced and distributed films and Ali participated in the film.

How is BYD’s automatic parking performance? New Song L EV automatic parking test

The new forces have seen more automatic parking. Today, let’s take a look at BYD’s automatic parking. Participating in this automatic parking test is BYD 2025. The car just went on sale at the Chengdu Auto Show at the end of last month, and when I got it, I could still feel the new YOLO. One of the highlights of the new car is that it supports automatic parking, including vertical parking spaces, lateral parking spaces and diagonal parking spaces. It is reasonable to say that it is difficult to beat it. Is this really the case? Just give it some tests.

picture

Comment on 2025 Song L EV in a word.

Song L EV, who had already performed very comprehensively, was even more powerful after driving with wisdom.

Advantages:

1, the appearance is high, worthy of being the most beautiful BYD.

2. DiLink system has fast response and strong function.

3. The energy consumption is relatively low

4. Sitting posture is more natural

5. It is guaranteed by a strong dealer network.

Insufficient:

1. Only the high-profile models have the "Eye of God"

2. Only one four-wheel drive version is available.

As usual, the test will still be divided into three challenging subjects, namely, warehouse dumping, side parking and broken road parking. The vertical parking space is backed into the warehouse. This appetizer, I am afraid, will not be put in the eyes of the old driver, let alone the 2025 Song L EV. As a result, we gave it a "billion-point" strength. There is a fire shutter door in front of the parking space to limit the moving position, and there is a low-quality pressing line parking compression space next to the parking space. See if the 2025 Song L EV can withstand the pressure.

Maybe I’m rare and strange, and the performance of the 2025 Song L EV in the first subject has already surprised me. After recognizing the parking space, it did not hesitate at all. It slipped into the warehouse without any unnecessary adjustment, and the warehousing process was very slippery. In the process of parking, the vehicle’s judgment of the obstacle distance is also very accurate, and the right front almost passed by the shutter door, which scared me into a cold sweat, fearing that I would have to repair the door with my own money. The last stop position is completely faultless.

picture

Next, it’s lateral parking, and this ET5T is parking on the line. Who are these people? In the face of a slightly tricky horizontal parking space, the 2025 Song L EV did not hesitate. After a slight adjustment, it began to enter the warehouse and then entered the parking space obliquely. After most of the car bodies have entered the parking space, simply move around and leave a certain space for the front and rear, and then complete the parking. The most commendable thing is that the vehicle has specially set aside a space for the right side to open the door, so that the co-driver can get on and off. This kind of operation, my girlfriend praised your car selection.

picture

Finally, it is the most difficult parking on the broken road. The 2025 Song L EV was completed, but it was not completely completed. The vehicle skillfully borrowed the parking space opposite to facilitate its own operation. During this period, we met our camera, and we were still pressing hard. When the camera took a step back, it took a step forward. This result has been encountered when we tested Weilai’s automatic parking in the past. Let’s just say we didn’t park all the parking spaces across the street. Therefore, we will deal with this project as "to be determined" first, and then test the vehicle when we are fully prepared next time.

picture

Generally speaking, the automatic parking performance of the 2025 Song L EV can really give high marks. Although we want to beat it by narrowing the parking space, it still shows strong stability and reliability. The only question now is, will it come up with other solutions in the face of a narrower dead-end parking space? Friends in the comment area may also wish to discuss it together.